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Smart Cooling, Easy Chilling: Comfee Gusto Enhances Daily Comfort for Thais
Published on 23/03/2026
» In the vibrant heat of Thailand, an air conditioner is a lifeline, and a breakdown is simply not an option. For young Thais setting up their first homes, the anxiety of choosing the right unit often boils down to one question: "Will it bring me chill?" Today, that question is answered by a heavyweight newcomer. Comfee, the brand that has successfully conquered the rigorous standards of Europe to become Germany’s No.1 air conditioner brand in unit sales, has officially landed in Thailand. With the launch of the Gusto series, Comfee is bringing trusted German engineering and smart technology to the local market, proving to homeowners that premium reliability is now finally within reach.
AI race spurs digital self-reliance push
Business, Suchit Leesa-nguansuk, Published on 23/03/2026
» The issue of sovereign artificial intelligence (AI) is emerging as a strategic priority for governments and enterprises worldwide, as countries seek greater control over critical digital infrastructure, data and computing capabilities.
Booksellers predict upbeat market
Business, Kuakul Mornkum, Published on 23/03/2026
» The Thai book industry predicts a resilient year despite ongoing conflicts in the Middle East, according to the Publishers and Booksellers Association of Thailand (Pubat).
Energy security now a daunting problem
Business, Nareerat Wiriyapong, Published on 23/03/2026
» Amid spikes in global crude oil and gas prices, the government has deployed several measures including price caps to ensure energy security and ease the cost of living.
THAI forced to increase ticket prices
News, Supoj Wancharoen, Published on 23/03/2026
» The war in the Middle East has driven up operating cost for Thai Airways International (THAI), with jet fuel prices rising by more than twofold, forcing the national carrier to increase average ticket prices by 10-15% to stay afloat.
Fuel panic spreads as pumps run dry
Business, Published on 23/03/2026
» Long queues at petrol stations across Thailand and "out of fuel" signs for diesel, the backbone of the transport sector, have raised public concern over the past week about the country's ability to manage energy reserves.
Thailand Post trumpets EV fleet as fuel costs mount
Business, Komsan Tortermvasana, Published on 23/03/2026
» State-run logistics provider Thailand Post is emphasising replacement of petrol-powered vehicles with electric vehicles (EVs) for its last-mile delivery fleet to deal with volatile fuel prices.
Chon Buri firms with nominee ties shuttered
News, Published on 23/03/2026
» The Department of Business Development (DBD) has ordered the immediate closure of four companies in Chon Buri after uncovering suspected nominee arrangements linked to foreign-controlled tourism businesses.
Farmers, truckers 'need help'
News, Published on 23/03/2026
» Mounting fuel shortages are prompting farmers and logistics groups to demand urgent government action to ensure supply, warning of transport disruption and potential crop losses.
Valuing electronic waste
Business, Komsan Tortermvasana, Published on 23/03/2026
» The trio of Advanced Info Service (AIS), Central Group and Japan Airlines have strengthened their collaboration on environmental, social and governance (ESG) missions to ensure an improved and sustainable future.