Showing 1 - 10 of 11
Agencies called on to innovate
Business, Saengwit Kewaleewongsatorn, Published on 19/06/2015
» The same creativity that goes into product development is needed for advertising, say Leo Burnett executives at the Cannes Lions, the world's biggest ad awards.
Line offers music streaming
Business, Saengwit Kewaleewongsatorn, Published on 22/05/2015
» Messaging app company Line Corporation, backed by entertainment firm RS Plc, has announced the launch of Line music streaming service in Thailand to cash in on the burgeoning online music market in the smartphone era.
Smartphone ownership soars among Thais
Business, Saengwit Kewaleewongsatorn, Published on 24/04/2015
» Thailand's smartphone ownership is expected to reach 100% in the next four years and reshape the mobile landscape and consumer behaviour, says Nielsen Co (Thailand).
Rural push for online media
Business, Saengwit Kewaleewongsatorn, Published on 18/03/2015
» MInteraction, a digital media agency under GroupM, urges brands to be aware of new internet users from rural areas who will help drive online media to become a mass outlet.
Thai firms advised to tap potential in Myanmar
Business, Saengwit Kewaleewongsatorn, Published on 24/02/2015
» Convenience and modernisation are major factors for Thai companies keen to attract Myanmar consumers, says market research and consulting firm Envirosell Thailand.
Starcom set on the digital route to growth
Business, Saengwit Kewaleewongsatorn, Published on 13/08/2014
» Starcom MediaVest Group (SMG), the global media agency, intends to generate half its revenue from non-traditional media to find a model for investment in this fragmented era.
Fitness First pumps up business expansion
Business, Saengwit Kewaleewongsatorn, Published on 30/05/2014
» Fitness First (Thailand) will spend 900 million baht to open four new clubs and renovate existing ones next year in a bid to maintain its top position in the local health club industry amid fierce competition.
TrueVisions taps new subscribers with TPL
Business, Saengwit Kewaleewongsatorn, Published on 18/02/2014
» Pay-TV operator TrueVisions expects the Thai Premier League (TPL) will be a new tool to help increase its subscriber numbers in the mid-tier and mass markets.
Bingeing on TV
Business, Saengwit Kewaleewongsatorn, Published on 02/01/2014
» When a trend creates a new verb and a US commander-in-chief uses it, you know it has become a new global trend.
CTH sues Apple over sports app
Business, Saengwit Kewaleewongsatorn, Published on 13/09/2013
» CTH, the broadcast rights holder of the English Premier League (EPL) in Thailand, yesterday sued Apple Inc for selling an application through its App Store that enables people to view the football matches on mobiles.