Showing 1-10 of 36 results
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Grammy allots B3bn for digital
Business, Saengwit Kewaleewongsatorn, Published on 12/11/2014
» GMM Grammy Plc, the country's largest entertainment company, has earmarked 3 billion baht for its digital TV content development next year in a drive to lift ratings and expand viewership.
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Tech guru's space firm claims reusable rocket breakthrough
Business, AFP, Published on 26/11/2015
» Washington: The private space firm founded by internet entrepreneur Jeff Bezos claimed a breakthrough for its space travel efforts on Tuesday with the launch of a reusable rocket.
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Asking better questions will elicit better answers
Business, Kriengsak Niratpattanasai, Published on 28/03/2016
» I believe Thailand could change for the better dramatically if we learned how to ask better questions. In that spirit, I'd like to begin today by asking three questions and offering some possible answers:
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RS, Unilever team up for music adverts
Business, Published on 16/09/2016
» SET-listed RS Plc has joined forces with Unilever Thai Trading to jointly launch a music marketing campaign to promote the latter's consumer products.
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Microsoft's ultimate split laptop
Business, Komsan John Jandamit, Published on 03/12/2016
» Speed, versatility and mobility are still strong selling points when it comes to Surface. If you're looking for a full-fledged computer that you can easily carry around and use comfortably on any surface, look no further than the Surface Pro 4.
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Workpoint TV surges in ratings
Business, Nanat Suchiva, Published on 10/03/2017
» Workpoint TV is on the rise as the channel's TV ratings in February overtook Channel 3 and Channel 7 during the prime time period in Bangkok, proving that its content creativity is a key to success amid tough competition.
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NBTC eases up pressure on OTT
Business, Komsan Tortermvasana, Published on 04/07/2017
» The national telecom regulator is pulling a U-turn on its registration rules as it tries to increase compliance of recalcitrant over-the-top (OTT) companies.
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Documentaries make a comeback
Business, Nanat Suchiva, Published on 15/08/2017
» Amid proliferating singing contests and soap operas on Thai television, documentaries have a tougher road to luring audiences, let alone advertisers.
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Advertisers need new tricks to meet digital media challenge
Business, Published on 31/08/2017
» Digital media has made succeeding in advertising harder because it has opened the market for creative content to a wider field. At the same time, it has made measuring impact a more precise process, essential for ad buyers who are increasingly focused on return on investment.
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RS sees Channel 8 rising to challenge with premium content
Business, Nanat Suchiva, Published on 01/11/2017
» SET-listed RS Plc is hopeful of thriving in the crowded digital TV industry next year because of its new content line-up during the prime time period, and aims to raise its advertising rate by 40% .
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