Showing 1 - 7 of 7
Thai TV drama firm seeks global soft power
Business, Phusadee Arunmas, Published on 27/04/2024
» Be On Cloud, a company known for producing popular Boys Love or Y Series TV dramas, aims to promote Thailand's soft power and local products on the global stage through its series.
Garena zeroes in on content localisation
Business, Suchit Leesa-nguansuk, Published on 03/04/2024
» Garena Thailand, an online game developer and publisher under Sea Group, is focusing on content localisation to grow engagement with customers, aligning with the Thai government's soft power policy.
Konvy aiming to achieve unicorn status by 2027
Business, Suchit Leesa-nguansuk, Published on 12/01/2024
» Konvy International, a Bangkok-based online beauty platform, aims to become a unicorn by 2027 via expansion in Southeast Asia and a plan to go public by that time.
Seeing stars in 2024
Business, Published on 01/01/2024
» Many economists project Thailand to be on a recovery course thanks to resilient domestic demand and an uptick in tourist arrivals.
TikTok challenges e-marketplaces
Business, Suchit Leesa-nguansuk, Published on 04/11/2023
» With nearly 50 million TikTok users in Thailand, ByteDance's short-form video platform is fast becoming an important tool to unlock opportunities for content creators and merchants, posing a strong challenge to existing e-marketplace platforms.
Slower growth seen in regional internet economy
Published on 01/11/2023
» Southeast Asia’s internet economy will log its slowest growth since 2017 this year, researchers said on Wednesday, as they reduced near-term e-commerce spending estimates for the region by 13%.
Hilton set to expand affordable upscale brand in region
Business, Molpasorn Shoowong, Published on 12/09/2023
» With the middle class in Asia and mass tourism growing, international hospitality chain Hilton is aiming to expand its affordable upscale brand to the region, including Thailand, as one of its fastest growing portfolios.