Showing 1-10 of 13 results
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Sponsor cap curbs World Cup media spending
Business, Nanat Suchiva, Published on 13/06/2018
» A limit of nine media sponsors for the upcoming World Cup has caused total media spending in Thailand to grow only 4% or almost 90 billion baht, despite a previous projection of 6-7%, says Media Intelligence (MI).
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Internet, TV touted as ad kings
Business, Nanat Suchiva, Published on 29/05/2018
» TV and internet are still the major sources of advertising in Thailand, says Media Intelligence.
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Billionaires play big in digital TV game
Business, Nanat Suchiva, Published on 04/09/2017
» The media business and billionaires seem to attract each other.
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Advertisers get in the boy zone
Business, Pitsinee Jitpleecheep, Published on 21/09/2020
» Movie stars are losing their lustre in the ad business as product endorsers because of relatively high fees, paving the way for product presenters who gained popularity after the Covid-19 outbreak.
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Global debut for Line TV
Business, Suchit Leesa-nguansuk, Published on 07/02/2015
» Line Corporation, owner and operator of the popular calling and messaging app, has chosen Thailand as the debut country for the Line TV online streaming service, available for free on Android and iOS devices.
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From humble beginnings to app pioneer
Business, Sasiwimon Boonruang, Published on 17/11/2018
» Jin-woo Lee, an employee of South Korean search giant Naver Corp, the parent company of Line, was the first person to bring Line messaging to Thailand seven years ago, before the 3G network was even launched in the country. He had come a long way.
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Mr Expo reflects on the big event
Business, Nanat Suchiva, Published on 22/07/2017
» Kriengkrai Kanjanapokin is putting long hours into organising the Thai pavilion at Expo 2017, a three-month event in Astana, Kazakhstan, but for him every day is relaxed.
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Voice TV rejigs, seeks new platforms
Business, Nanat Suchiva, Published on 01/03/2016
» Voice TV, the Shinawatra family-owned digital TV channel, is making its operation leaner and collaborating with a number of content providers on other platforms.
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GDH 559 in push abroad as 'Bad Genius' wows China
Business, Nanat Suchiva, Published on 13/11/2017
» Film studio GDH 559 is ramping up its international market push, notably for China, following the success of its high-school thriller Chalard Game Goeng (Bad Genius) there, hauling in over US$16 million (528 million baht) on its opening weekend.
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BEC delivers 'happiness' with rejig
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» Three digital TV channels owned by BEC World Plc have reshuffled their schedules, adding numerous soap operas for the second half of the year.
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