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  • OPINION

    Soft power sells best when not force-fed

    Arusa Pisuthipan, Published on 07/08/2023

    » South Korea knows how to sell its products. Apart from K-entertainment, the country has also popularised K-merchandise through pop culture. From fried chicken and ramyeon cup noodles to egg drop sandwiches and soju, instant coffee and dietary supplements, we have seen countless products from South Korea in series and movies successfully create a huge customer base in Thailand.

  • OPINION

    Regime TV show must address the real issues

    News, Soonruth Bunyamanee, Published on 07/06/2017

    » In a bid to ensure the public is well-informed about the government's work and accomplishments over the past three years, Prime Minister Prayut Chan-o-cha ordered a 12-episode special television series which kicked off on Sunday.

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