Showing 1-10 of 555 results
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Reform urged to save digital TV
Business, Saengwit Kewaleewongsatorn, Published on 10/06/2015
» Digital TV operators and legal experts are calling on the government to amend outdated media regulations, particularly those regarding media ownership, in a bid to help the operators survive.
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BEC delivers 'happiness' with rejig
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» Three digital TV channels owned by BEC World Plc have reshuffled their schedules, adding numerous soap operas for the second half of the year.
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Thai unit of Chuo Senko restructures
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» SET-listed advertising agency Chuo Senko (Thailand) has undergone a major restructuring to become a holding company and increase its revenue by 10% this year.
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Thailand leads on dual-screen ratings
Business, Saengwit Kewaleewongsatorn, Published on 15/06/2015
» Thailand has introduced the dual-screen system to measure TV ratings on both TV and online media, the first country in Asia-Pacific to do so.
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Advertising agencies spread wings
Business, Saengwit Kewaleewongsatorn, Published on 17/06/2015
» Advertising agencies are joining international networks in a bid to to strengthen their regional footprint and digital know-how.
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Nielsen Thailand fine-tunes ratings methodology
Business, Saengwit Kewaleewongsatorn, Published on 18/06/2015
» New TV ratings with a bigger sample size will go live next month in a bid to boost measurement accuracy and fit the changing media landscape.
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Agencies called on to innovate
Business, Saengwit Kewaleewongsatorn, Published on 19/06/2015
» The same creativity that goes into product development is needed for advertising, say Leo Burnett executives at the Cannes Lions, the world's biggest ad awards.
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Hotel chains fight for slice of Myanmar's tourism pie
Business, Saengwit Kewaleewongsatorn, Published on 22/06/2015
» Yangon: Myanmar wants to boost its food and hospitality standards to serve growing demand from international tourists, who are expected to number 5 million this year.
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PPTV kicks off coverage of English football after deal
Business, Saengwit Kewaleewongsatorn, Published on 25/06/2015
» Bangkok Media and Broadcasting Co, operator of the PPTV digital TV channel, has been given exclusive rights by CTH to broadcast 26 English Premier League (EPL) football matches on its channel in the 2015-16 season.
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Report ranks best brands domestically
Business, Saengwit Kewaleewongsatorn, Published on 27/06/2015
» Dairy producer Dutch Mill has been ranked Thailand’s best brand in all categories by a consumer research firm, underscored by having the most frequent rate of purchase.
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