Showing 21 - 30 of 88
Brands urged to adopt online video to reach customers
Business, Saengwit Kewaleewongsatorn, Published on 12/02/2015
» Online video is predicted to be the next big thing in online communication tools to promote brands, thanks to the high penetration of budget smartphones and on-the-go lifestyles.
Advertising sector targets boost from state stimulus
Business, Saengwit Kewaleewongsatorn, Published on 31/01/2015
» The advertising industry hopes the government’s economic stimulus will increase ad spending by 4-5% this year after the political turmoil and mounting household debts took a toll last year.
Mangpong turns to attraction of cosmetics
Business, Saengwit Kewaleewongsatorn, Published on 28/01/2015
» MAI-listed Mangpong 1989 Plc (MPG) has diversified into the beauty and cosmetics retail chain in a bid to cash in on opportunities from the country's 200-billion-baht cosmetics market.
Nu Skin eyes provinces to push growth
Business, Saengwit Kewaleewongsatorn, Published on 26/01/2015
» US-based direct sales company Nu Skin Enterprise (Thailand) plans to increase its sales by 20% to 3 billion baht this year by further penetrating the provincial market.
No digital radio this year, says panel chief
Business, Saengwit Kewaleewongsatorn, Published on 14/01/2015
» The roll-out of digital radio is likely to be delayed for more than a year, says a key official at the National Broadcasting and Telecommunications Commission (NBTC).
O Shopping Channel eyes 2015 revenue of B1.5bn
Business, Saengwit Kewaleewongsatorn, Published on 03/01/2015
» O Shopping Channel, the TV home shopping venture between GMM Grammy Plc and South Korea's CJ O Shopping Co, expects 2015 revenue to grow by 50% to 1.5 billion baht thanks to increased acceptance among Thai consumers.
New MCOT president vows to improve Channel 9 finances
Business, Saengwit Kewaleewongsatorn, Published on 19/12/2014
» The new president of MCOT Plc, the state-owned broadcaster of Channel 9, has vowed to bring growth in both revenue and profit to the station next year, with the priority being to encourage staff to produce more of their own content.
NBTC to clarify regulations on home shopping channels
Business, Saengwit Kewaleewongsatorn, Published on 16/12/2014
» The National Broadcasting and Telecommunications Commission (NBTC) hopes to boost the value of the broadcasting industry by clarifying regulations covering TV home shopping channels.
Voice TV targets younger viewers
Business, Saengwit Kewaleewongsatorn, Published on 09/12/2014
» Voice TV, the Shinawatra family-owned digital TV channel, has earmarked 600 million baht to enhance its content in a bid to gain a wider viewer base among the younger generation after missing its revenue target by an estimated 10% this year.
TrueVisions preps family plans
Business, Saengwit Kewaleewongsatorn, Published on 28/11/2014
» Pay TV operator TrueVisions expects to double its revenue to 20 billion baht within two years through the expansion of its subscriber base and advertising revenue.