Showing 1 - 8 of 8
Subtle art of marketing
Life, Suwitcha Chaiyong, Published on 10/08/2021
» Ayumi, a Japanese shoe brand for elderly females, provides colourful designs and allows customers to customise their left and right shoe size when ordering. Meanwhile, Denka no Yamaguchi, an electric appliances retailer, offers special services to loyal customers such as feeding pet dogs or watering plants if a customer has to leave town. Ishizaka, a recycling factory, provides its environmentally friendly facilities to customers in order to connect with the community. These successful Japanese brands have a philosophy of offering special services that go beyond the product itself by not focusing only on sales.
Thai pride
Guru, Eric E Surbano, Published on 15/11/2019
» Thailand is well-known around the world for a number of things: beautiful beaches, great food and extremely friendly people, to name a few. It's also home to a variety of homegrown talent be it in the entertainment industry or elsewhere. Sure, you can probably name a bunch off the top of your head that people go gaga for right here in the country, but there's also a number of them who are pretty well-known internationally, some of whom you may not be aware of. Either way, these are people who are making their motherland proud and whose works are worthy to be celebrated. From make-up artists to cake designers, here are Thais who are getting recognition locally and internationally for their work.
Sleeping Beauty hopes to awaken audiences
Life, Published on 20/05/2019
» In what is sure to be one of Bangkok's cultural highlights, Rising Star Dance Studio is presenting its version of the Sleeping Beauty ballet next month.
The where of history
Life, Apipar Norapoompipat, Published on 27/10/2017
» It is without doubt one of the most melancholic time periods in the history of Thailand. The royal cremation yesterday was a historic event of sorrow and grandeur, and as the mourning period will soon come to an end, Thais young and old will continue to hold onto the fond memories of the late King Bhumibol Adulyadej.
A year of tears
Life, Published on 13/10/2017
» One year ago today, Thailand lost a great king, the moral and spiritual centre of the entire nation. Upon hearing the news, people sobbed on the bus, wept on the train, cried in the office. It's one of those rare moments in life that affected all of us in such a way that we remember exactly where we were and how we felt when the reality of what happened set in. One year on, we ask dozens of people from all walks of life about how they remember that fateful day.
An education in 'Thainess'
Life, Karnjana Karnjanatawe, Published on 15/07/2015
» Nithiwat Tharatorn stood beside the poster of his film Kidthung Wittaya (Teacher's Diary). He smiled broadly. The reason was not just that he was in front of the cameras, but also because he was glad that his romantic comedy film, which came out in Thailand last year, was selected as the opening movie for the first Thai Film Festival at the theatre of the British Academy of Film and Television Arts (BAFTA) in London.
Life on the small stage
Life, Amitha Amranand, Published on 13/05/2015
» Three new English-speaking theatre companies in Bangkok make a name for themselves.
Pushing for a whole new kettle of fish
Life, Published on 29/10/2014
» When customers waltz in to Bill Marinelli's Oyster Bar restaurant, many of them are not familiar with his menu, so he always asks them the same question.