Showing 1 - 10 of 66
Post Publishing mushrooms
Business, Saengwit Kewaleewongsatorn, Published on 20/07/2015
» SET-listed Post Publishing Plc, publisher of the Bangkok Post, Post Today and M2F newspapers, will acquire a 51% stake in medium-sized TV content provider Mushroom Television Co in a bid to reinforce its TV business.
Toshiba cuts 2015 sales target to 5%
Business, Saengwit Kewaleewongsatorn, Published on 16/07/2015
» Toshiba Thailand Co has halved its 2015 sales growth target to 5% as negative factors hit sales of information technology (IT) products.
Indochina beckons Thai firms
Business, Saengwit Kewaleewongsatorn, Published on 16/07/2015
» Thai companies should tap into the Indochina market to benefit from the implementation of the Asean Economic Community as the area's middle-classes share the same social values as Thai consumers, says Bangkok-based communications agency River Orchid Co.
GfK: 'Traditional' Thais should be wooed
Business, Saengwit Kewaleewongsatorn, Published on 02/07/2015
» Businesses should integrate global and local consumer insights to seek opportunities and win the hearts of consumers who are influenced by growing urbanisation and technology, says research company GfK Thailand.
GfK shows social conscience
Business, Saengwit Kewaleewongsatorn, Published on 30/06/2015
» GfK Thailand, the local unit of the German market research company, is looking for 15% revenue growth, driven mainly by its work for social and public affairs.
Report ranks best brands domestically
Business, Saengwit Kewaleewongsatorn, Published on 27/06/2015
» Dairy producer Dutch Mill has been ranked Thailand’s best brand in all categories by a consumer research firm, underscored by having the most frequent rate of purchase.
Thai unit of Chuo Senko restructures
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» SET-listed advertising agency Chuo Senko (Thailand) has undergone a major restructuring to become a holding company and increase its revenue by 10% this year.
Line offers music streaming
Business, Saengwit Kewaleewongsatorn, Published on 22/05/2015
» Messaging app company Line Corporation, backed by entertainment firm RS Plc, has announced the launch of Line music streaming service in Thailand to cash in on the burgeoning online music market in the smartphone era.
Discounts, promotions stir shoppers
Business, Saengwit Kewaleewongsatorn, Published on 14/05/2015
» Discounts and good promotional campaigns are the most effective marketing tools for stimulating consumers during times of economic stagnation, says Intage Thailand.
Kantar urges brands to vary items
Business, Saengwit Kewaleewongsatorn, Published on 16/04/2015
» Brands should offer a variety of products as today's consumers are less loyal and the rate of brand-switching is higher, says research company Kantar Worldpanel Thailand.