Showing 1 - 4 of 4
Discounts, promotions stir shoppers
Business, Saengwit Kewaleewongsatorn, Published on 14/05/2015
» Discounts and good promotional campaigns are the most effective marketing tools for stimulating consumers during times of economic stagnation, says Intage Thailand.
Kantar: Spending will recover
Business, Saengwit Kewaleewongsatorn, Published on 04/04/2015
» Consumer spending began showing positive signs of recovery in February, and a sharp rebound is expected in the second half, says London-based research house Kantar Worldpanel Thailand.
Ad spending to drift in H2
Business, Saengwit Kewaleewongsatorn, Published on 31/07/2013
» Ad spending is expected to show flat growth in the second half of this year, as the Thai economy is showing no positive signs of growth.
Car rebate scheme stalls sales growth for books
Business, Saengwit Kewaleewongsatorn, Published on 07/06/2013
» Book sales in the first five months of this year grew by a lower-than-expected 1-2% as people's purchasing power declined, says an industry source.