Showing 1 - 10 of 91
ZEEL reels in Thai viewers
Business, Saengwit Kewaleewongsatorn, Published on 20/07/2015
» Indian entertainment companies are eyeing the Thai market, aiming to cash in on the rising popularity of Bollywood films and Indian TV series among viewers here.
GfK: 'Traditional' Thais should be wooed
Business, Saengwit Kewaleewongsatorn, Published on 02/07/2015
» Businesses should integrate global and local consumer insights to seek opportunities and win the hearts of consumers who are influenced by growing urbanisation and technology, says research company GfK Thailand.
Thailand leads on dual-screen ratings
Business, Saengwit Kewaleewongsatorn, Published on 15/06/2015
» Thailand has introduced the dual-screen system to measure TV ratings on both TV and online media, the first country in Asia-Pacific to do so.
Thai unit of Chuo Senko restructures
Business, Saengwit Kewaleewongsatorn, Published on 11/06/2015
» SET-listed advertising agency Chuo Senko (Thailand) has undergone a major restructuring to become a holding company and increase its revenue by 10% this year.
Mullen Lowe shores up local stable
Business, Saengwit Kewaleewongsatorn, Published on 04/06/2015
» Mullen Lowe Group, a New York-based creative agency, has launched a local digital communications unit, Lowe Profero, to strengthen its fully integrated advertising network in Thailand.
Commercialising Songkran: Pay to enter
Business, Saengwit Kewaleewongsatorn, Published on 13/04/2015
» Event organisers have enjoyed brisk business in the build-up to Songkran celebrations.
Legacy channels tweak line-ups
Business, Saengwit Kewaleewongsatorn, Published on 31/03/2015
» Channels 3 and 7 plan to launch new programming to fight back against rivals after facing a decline in viewership caused by the emergence of digital TV.
Plan B eyes provincial push, explores new media forms
Business, Saengwit Kewaleewongsatorn, Published on 27/02/2015
» SET-listed Plan B Media Plc, an out-of-home (OOH) media operator, will spend 300-500 million baht on media network expansion this year to cash in on growing urbanisation upcountry and to diversify into various forms of OOH media.
Hua Chiew growth taps medical tourism
Business, Saengwit Kewaleewongsatorn, Published on 26/02/2015
» Bangkok's Hua Chiew Hospital, owned by the Poh Teck Tung Foundation, will focus on medical tourism and specialisation in a bid to become a leading medium-sized hospital.
Ticket broker joins with MasterCard
Business, Saengwit Kewaleewongsatorn, Published on 24/02/2015
» Ticket distributor Thai Ticket Major has partnered with US-based financial services provider MasterCard to expand its customer base in Southeast Asia.