Showing 1 - 4 of 4
Soft power sells best when not force-fed
Arusa Pisuthipan, Published on 07/08/2023
» South Korea knows how to sell its products. Apart from K-entertainment, the country has also popularised K-merchandise through pop culture. From fried chicken and ramyeon cup noodles to egg drop sandwiches and soju, instant coffee and dietary supplements, we have seen countless products from South Korea in series and movies successfully create a huge customer base in Thailand.
National child seat law rooted in science
Life, Arusa Pisuthipan, Published on 23/05/2022
» After years of debate, Thailand finally has a law that requires small children to be in child seats in cars.
Declaring war on plastic waste
News, Arusa Pisuthipan, Published on 30/09/2019
» In 1950, the world had a population of 2.5 billion. They produced roughly 1.5 million tonnes of plastic each year, according to Surfers Against Sewage, one of the United Kingdom’s most active environmental charities.
Coming to terms with what's in your head
Life, Arusa Pisuthipan, Published on 15/07/2019
» After a verse about fresh nuts sold at a floating market in Thailand -- yet sung by the world's darling chipmunk brothers Chip and Dale -- took social media by storm, people started to share comments about how they could not get the music out of their head.