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BUSINESS

Lazada chief sets out growth plans for Thailand

Business, Suchit Leesa-nguansuk, Published on 27/03/2023

» We want to be "customer obsessed" rather than "competition obsessed", according to the priority outlined by Lazada Thailand chief executive Werapong Goo.

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BUSINESS

HP boss drafts resilience plan

Business, Suchit Leesa-nguansuk, Published on 13/03/2023

» Varanit Athijaratroj, HP Inc Thailand's first female managing director, has outlined her three-year plan to make the computer giant more resilient and prepared for the future to overcome challenges in the PC market and drive long-term profit growth.

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BUSINESS

T&B Media pins its hopes on metaverse

Business, Suchit Leesa-nguansuk, Published on 09/03/2023

» Entertainment firm T&B Media Global (Thailand) expects its new "Translucia Metaverse" project to be a growth engine over the next three years, generating economic value of 1 trillion baht by 2030.

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TECH

Asiasoft transforms, becomes 'Asphere'

Business, Suchit Leesa-nguansuk, Published on 08/03/2023

» Asiasoft Plc, the SET-listed game publisher and service provider, aims to take a huge leap and become a digital company under the company's new name, 'Asphere'.

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BUSINESS

Wunderman lists key consumer trends

Business, Suchit Leesa-nguansuk, Published on 10/02/2023

» The metaverse, climate, inclusivity, commerce and health consciousness are the five major consumer trends to watch this year, says Wunderman Thompson Thailand, a marketing communications agency.

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BUSINESS

JD Central to end Thai operations on March 3

Business, Suchit Leesa-nguansuk, Published on 31/01/2023

» E-marketplace JD Central announced it will end its operations in Thailand on March 3, bringing down the curtain on its six years of operating an e-commerce business in the country.

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BUSINESS

Report suggests companies tap into new digital touchpoints

Business, Suchit Leesa-nguansuk, Published on 03/01/2023

» Creating value through new digital spaces, including the metaverse, leveraging data to enhance customer experiences, and supporting sustainability-orientated strategies are the key trends businesses should focus on to foster innovation and meet clients' expectations in 2023, according to Publicis Sapient, a digital transformation enabler.

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BUSINESS

Fortinet forecasts increase in cyberthreats

Business, Suchit Leesa-nguansuk, Published on 13/12/2022

» Various kinds of cybercrime-as-a-service (CaaS) offerings, the metaverse, virtual city attacks and money laundering-as-a-service (LaaS) are expected to pose crucial threats in cyberspace next year, according to Fortinet, a global cybersecurity company.

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TECH

Nation plagued by bots

Business, Suchit Leesa-nguansuk, Published on 10/12/2022

» The data of 137,000 Thais was sold on bot markets, making the country No.7 in terms of threat level in the world, according to cybersecurity firm NordVPN.

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BUSINESS

Grab focuses on long-term journey

Business, Suchit Leesa-nguansuk, Published on 10/12/2022

» Amid economic uncertainty and a spending slowdown, super-app Grab projects the industry is moving towards new business practices where price wars become less intense, focusing instead on building customer loyalty and broadening customer segments.