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Experts say social media engagement is ripe for ads
Business, Suchit Leesa-nguansuk, Published on 28/02/2020
» Social media use in Thailand has reached maturity, but engagement is still on the rise with about 7.2 billion messages recorded throughout last year, according to social media pundits.
Emotions key to unlocking brands' potential
Business, Suchit Leesa-nguansuk, Published on 25/02/2022
» Differentiation and emotional connection driven by design experiences hold the key to unlocking brands' potential to foster customer engagement, says international strategic and design firm Eight Inc.