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  • BUSINESS

    Escaping the 'GIGO' principle of innovation

    Business, Detlef Reis, Published on 24/11/2016

    » Last week I began planning a comprehensive innovation project with a client. This project is highly important for this multinational corporation, which is seeking new applications in new industries for a profitable product that is now locked into one industry and application niche.

  • BUSINESS

    A look at creativity in the Year of the Monkey

    Business, Detlef Reis, Published on 04/02/2016

    » In a few days, it will be time to say Gong Xi Fa Cai and welcome the Year of the Monkey (or the Red Fire Monkey to be precise). Of all the animals of the Chinese zodiac, the monkey is the one most closely related to us humans. What creative inspirations can we get from the monkey to help us thrive in the coming 12 months?

  • BUSINESS

    What's your style that lets you succeed?

    Business, Detlef Reis, Published on 28/05/2015

    » It was 8.27am last Sunday when my phone rang. I was reviewing my presentation for a keynote talk that I was supposed to deliver two-and-a-half hours later at an international conference. "Where are you?" the caller asked. "The conference organisers are looking for you. You're supposed to start delivering your keynote in a few minutes."

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