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AI Campaign Lifts Thailand to Top Choice
Published on 30/12/2025
» An innovative use of AI-led, performance-driven advertising is helping reshape Thailand’s tourism demand beyond the traditional high season. Through a strategic partnership between the Tourism Authority of Thailand (TAT) and global AdTech company Yango Ads, the “Velvet Seasons” campaign was launched to promote year-round travel and encourage visits during shoulder periods. The initiative delivered standout results, with Thailand ranking as the world’s most-booked destination among traditionally hard-to-reach Russian-speaking travellers in October 2025, according to Yango Ads’ booking data—demonstrating how data-led advertising can better distribute travel demand across seasons and destinations for Thai tourism businesses.
Unsafe levels of smog in most of Thailand, including Bangkok
Online Reporters, Published on 30/12/2025
» Unsafe levels of ultrafine dust blanketed Bangkok and 49 provinces on Tuesday morning with four provinces shrouded with red levels of haze, according to the Geo-Informatics and Space Technology Development Agency (Gistda).
Reignwood Group planning to zero in on Thai returnees
Kanana Katharangsiporn, Published on 30/12/2025
» Reignwood Group, the developer of Reignwood Park, a large luxury mixed-use project in Pathum Thani, plans to step up overseas marketing by targeting Thais living abroad who are considering returning home, following the completion of its international school.