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  • LIFE

    Know your audience, says jewellery designer

    Life, Kanokporn Chanasongkram, Published on 07/09/2017

    ยป Rather than chasing trends, designers can idiosyncratically create distinctive jewellery to meet the purchasing power of niche markets, which was a subject of discussion at the "Know Your Niche: Bangkok Gems & Jewellry Design And Branding Conference 2017" organised by the Department of International Trade Promotion (DITP), at S31 Sukhumvit Hotel.

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