Showing 1-3 of 3 results
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Go for target audience for success, operators told
Business, Nanat Suchiva, Published on 03/01/2017
» Clear channel positioning and correct content for target audiences are the key to success for digital TV operators amid intense competition, said Kematat Paladesh, president of Bangkok Media and Broadcasting Co, operator of PPTV.
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Survival of the fittest
Business, Nanat Suchiva, Published on 03/01/2017
» Time has separated the wheat from the chaff in the digital TV industry.
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Ad spending expected to rise as economy lifts
Business, Nanat Suchiva, Published on 03/01/2017
» Total advertising spending on all media outlets is forecast to improve in 2017, driven by the economic rebound, massive investment in infrastructure megaprojects and the planned election.
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