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» Defining and enhancing eyes with the use of cosmetics dates back to ancient times, when Egyptians used to smear their lids with kohl as part of a religious practice as well as a beauty trend that was even seen on the statues of deities.
» With Korean cuties influencing make-up trends, K-Beauty has joined K-Drama and K-Pop as cultural exports from South Korea. Laneige’s global trainer Cat Koh can’t provide an absolute definition of K-Beauty, but its ultimate goal is to help make women look younger.
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