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LIFE

Stepping into a fashion wonderland

Life, Soratree Gajajiva, Published on 11/08/2015

» To assert itself as a fashion destination, Central Embassy together with Central Chidlom is holding "In Her Shoes", an exhibition that showcases over 10,000 pairs of shoes from luxury brands, high-street footwear brands to all-time favourite brands around the world.

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LIFE

Rebranding brings return to success

Life, Soratree Gajajiva, Published on 11/08/2015

» It mustn't be easy for a man to run a cosmetic company. But for Rawit Hanutsaha, CEO of Srichand United Dispensary, a Thai cosmeceutical brand that sells products that helps control facial oil and reduces rashes and pimples, it's what he has to do -- no matter how hard it is -- to preserve his grandfather's 67-year-old business that was once close to being forgotten. Rawit rebranded it with the sole mission of making Srichand a cool Thai brand.