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Search Result for “viral marketing”

Showing 1 - 10 of 553

OPINION

Implications of conservative triumph

Oped, Thitinan Pongsudhirak, Published on 13/02/2026

» The incumbent and conservative Bhumjaithai (BJT) Party has surprisingly swept Thailand's Feb 8 election with a commanding win. With the previously poll-leading and progressive People's Party (PP) coming in a distant second, Thailand appears headed for a conservative coalition government revolving around BJT and like-minded junior partners. Known for its conservative stance and being pro-status quo, it would not be surprising if the BJT-led coalition government, led by Prime Minister-elect Anutin Charnvirakul, were not challenged by the Constitutional Court, the Election Commission, and other supervisory agencies, which have derailed and dissolved reform-minded winning parties in the past.

OPINION

Election Commission under new pressure

Oped, Editorial, Published on 12/02/2026

» As accusations of vote-counting irregularities mount, the Election Commission (EC) is encountering a crisis of confidence amid fading levels of public trust.

OPINION

The remarkable rise of Rukchanok ‘Ice’ Srinork

Oped, Sanitsuda Ekachai, Published on 06/02/2026

» No matter what happens on Sunday election, one fact is already sealed. Rukchanok “Ice” Srinork, a former lawmaker representing the People’s Party, is now the most popular politician in Thai history. The word “female” is almost redundant.

OPINION

Efficiency over pomp

Oped, Editorial, Published on 04/02/2026

» The video of Bangkok governor Chadchart Sittipunt opening the new Phran Nok-Phutthamonthon Sai 4 Road lasts only a few seconds, yet it has gone viral for that exact reason. In an era of elaborate ceremonies, the footage is a testament to bureaucratic restraint -- proving that when leaders prioritise pragmatism over pageantry, the public wins.

OPINION

Is it worth it? Seeing through the marketing traps

Rattanan Wangkanjana, Published on 21/01/2026

» As purchasing power weakens and living costs soar, daily expenses shock Bangkok residents.

OPINION

Survival of the tastiest in 2026

Petprakai Hansiri, Published on 20/01/2026

» Over the past year, our social media feeds were flooded by highly visual treats, from cheese-pull sensations to extravagant snacks. When looking back in a fridge today, those fleeting trends have been replaced by familiar, simple-looking essentials.

OPINION

Graft thrives along Mae Sot border

Oped, Paskorn Jumlongrach, Published on 20/01/2026

» The arrest of Ratchapong "Pond" Soisuwan, a constituency candidate representing the People's Party and then incumbent MP for Constituency 2, former MP for Mae Sot district in Tak province, came as little surprise to local people.

OPINION

Breaking men: a conscript's tale

Oped, Sanitsuda Ekachai, Published on 19/01/2026

» His face looks tired and strained. His voice trembles, carrying the pain and bitterness from the dehumanisation he endured as a conscript.

OPINION

Graft body faces test

Oped, Editorial, Published on 14/01/2026

» Two statements issued by National Anti-Corruption Commission (NACC) officials, urging a commissioner to resign over bribery allegations involving gold bars, suggest moral hazard at the country's graft-busting office.

OPINION

Trash tells Phuket's story

Oped, Editorial, Published on 06/01/2026

» On Friday, images of Patong Beach in Phuket, strewn with garbage, went viral.