Showing 1 - 10 of 167
AIS outlines targets for upcoming Clicx Bank
Business, Komsan Tortermvasana, Published on 14/03/2026
» Advanced Info Service (AIS), in conjunction with partners Krungthai Bank (KTB) and PTTOR, plan to launch an artificial intelligence (AI)-driven virtual banking service in Thailand by June named Clicx Bank, in a bid to capture a slice of the lucrative 180-billion-baht smartphone market.
Google launches AI initiative in Thailand
Business, Suchit Leesa-nguansuk, Published on 27/11/2025
» Google Cloud has launched the PanyaThAI flagship transformation programme to fast‑track Thailand's adoption of agentic artificial intelligence (AI) to drive the AI economy.
Thailand at the forefront of social commerce trend
Business, Suchit Leesa-nguansuk, Published on 13/11/2025
» Thailand continues to be a global leader in social commerce, with platforms such as TikTok, Facebook and Instagram heavily utilised for live-selling, product discovery, and driving e-commerce transactions.
The rise of the content creation economy
Business, Published on 13/11/2025
» In 2019, the popular American fried chicken chain Popeyes created a frenzy for its chicken sandwich through a viral marketing campaign. It was driven by a combination of strategic social media engagement, as well as user-generated content (UGC), leading to a cultural phenomenon that resulted in a sell-out of the sandwich within weeks.
Lazada joins YouTube scheme
Business, Suchit Leesa-nguansuk, Published on 08/11/2025
» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Corporate partnerships advance green agenda
Business, Komsan Tortermvasana, Published on 06/10/2025
» Advanced Info Service (AIS) is forging digital green operations across its entire operations, while joining with other businesses and organisations to create a green partner network.
New True monthly plan targets Gen Z
Business, Komsan Tortermvasana, Published on 19/09/2025
» True Corporation aims to increase its total revenue, especially from postpaid service.
TikTok expands digital fraud campaign
Business, Komsan Tortermvasana, Published on 27/08/2025
» The world's leading short video platform TikTok has expanded partnerships with 12 agencies to combat increasingly sophisticated fraud.
YouTube Shopping, Shopee tie-up thriving
Business, Suchit Leesa-nguansuk, Published on 21/08/2025
» Thailand's e-commerce sector continues to grow due to intensifying market competition, fuelled by rising video commerce and competition in providing faster delivery times.