Showing 1 - 10 of 34
Call to support Thai characters
Business, Kuakul Mornkum, Published on 06/12/2025
» The Digital Content Association of Thailand (DCAT) believes the nation has the potential to become a regional hub for character trading, but the industry needs state support.
Mall Group preps events to capitalise on final quarter
Business, Somhatai Mosika, Published on 12/11/2025
» The Mall Group Co Ltd sees improving demand in the final quarter of the year and is focusing on increasing the frequency of mall visits and sales by creating engaging experiences for shoppers.
Trade show puts character market under the spotlight
Business, Kuakul Mornkum, Published on 06/11/2025
» The Digital Content Association of Thailand (DCAT) says Thai characters have strong growth potential and urges creators to quickly adapt to new trends in order to compete effectively with foreign-created characters.
Agency upbeat on growth outlook for digital content
Business, Komsan Tortermvasana, Published on 04/09/2025
» The value of Thailand's digital content industry is projected to reach 51.2 billion baht in 2025, 53.7 billion baht in 2026, and is trending towards 56.4 billion baht in 2027.
Brand value
Business, Kuakul Mornkum, Published on 02/06/2025
» The private sector, particularly shopping malls, has taken significant steps to host various art events and establish open art spaces.
Central Pattaya hosts Pop Mart pop-up
Business, Published on 31/01/2025
» Central Pattana Plc (CPN) has teamed up with Pop Mart, a global manufacturer and distributor of art toys from China, to launch Pop Mart's first pop-up store outside Bangkok at Central Pattaya shopping mall.
Central Retail Corporation to focus on public service campaigns rather than prices
Business, Molpasorn Shoowong, Published on 28/11/2024
» Central Retail Corporation (CRC) plans to allocate a higher marketing budget for equity and sustainable campaigns, shifting from price promotion, after its latest initiative raised more than 2.5 million baht for the Cardiac Children Foundation of Thailand.
CPN unveils B700m campaign
Business, Kuakul Mornkum, Published on 30/10/2024
» Retail and property developer Central Pattana Plc (CPN) is joining hands with the Tourism Authority of Thailand (TAT), the Embassy of Finland, Sculptra by Galderma, Finnair and other partners to invest 700 million baht in "The World's Great Celebration 2025" campaign, aiming to elevate the Thai economy and promote the country as a world-class tourist destination.
Digital content sector sees tiny growth
Business, Komsan Tortermvasana, Published on 10/09/2024
» The video game and animation sectors continued to decline in 2023, resulting in a slight growth of the overall digital content industry by an average of 0.01% to 44.2 billion baht.
Nostalgia drives appeal of thriving local art toy industry
Business, Phusadee Arunmas, Published on 04/07/2024
» The local art toy sector offers growth potential based on the high purchasing power of "kidult" collectors and the creativity of Thai small toy manufacturers.