Showing 1 - 10 of 15
Iconsiam unveils countdown details
Business, Kuakul Mornkum, Published on 15/11/2024
» Iconsiam is set to host the "Amazing Thailand Countdown 2025", featuring famous singer Lalisa headlining its New Year celebration.
Brandverse preps B20m for metaverse
Business, Suchit Leesa-nguansuk, Published on 01/03/2022
» Brandverse, a metaverse design and service provider, is investing more than 20 million baht to develop a metaverse ecosystem, joining hands with over 50 organisations to catch the surging wave of this virtual environment tech.
Media spending rally under threat
Business, Suchit Leesa-nguansuk, Published on 23/04/2021
» The fresh wave of the pandemic is threatening the recovery of Thailand's media spending this year, possibly reducing projected double-digit growth to flat growth in the worst-case scenario and a 4% increase in the best case, says Media Intelligence (MI), a media planning and creative agency.
Hunkering down and tuning in
Business, Suchit Leesa-nguansuk, Published on 05/05/2020
» As the masses hunker down and work from home during the coronavirus pandemic, media consumption via TV, apps and social media is gathering pace -- and opening the door for brands to tap in.
Digital ad spree to continue
Business, Suchit Leesa-nguansuk, Published on 30/08/2019
» Thailand's digital advertising spending is expected to surpass 20 billion baht this year, up 19% from a year earlier, according to research firm Kantar Thailand.
NBTC readies ratings system for August launch
Business, Komsan Tortermvasana, Published on 17/07/2019
» The broadcasting regulator plans to unveil a new system for TV viewership ratings in August that will combine traditional forms of viewership with the more modern digital and on-demand channels, partly as a way of boosting ad revenue in the struggling digital TV industry.
RS towers above TV industry
Business, Published on 17/05/2019
» RS posted a net profit of 110 million baht on revenue of 929 million in the first quarter this year, 8% profit growth compared with the same period last year.
Evolving RS plots regional expansion
Business, Pitsinee Jitpleecheep, Published on 27/03/2019
» SET-listed media firm RS Plc is exploring opportunities abroad through a partnership strategy as it seeks to achieve sales of 10 billion baht by 2022.
Alternate TV ratings system set by NBTC
Business, Komsan Tortermvasana, Published on 18/12/2018
» The National Broadcasting and Telecommunications Commission (NBTC) has initiated an alternative rating system for TV programmes that takes into account digital platform viewing, especially from mobile applications.
Channel 7 retains digital TV lead
Business, Post Reporters, Published on 07/09/2018
» Channel 7 remained the most-watched digital TV channel in August, according to a National Broadcasting and Telecommunications Commission (NBTC) survey.