Showing 1 - 10 of 141
The rise of the content creation economy
Business, Published on 13/11/2025
» In 2019, the popular American fried chicken chain Popeyes created a frenzy for its chicken sandwich through a viral marketing campaign. It was driven by a combination of strategic social media engagement, as well as user-generated content (UGC), leading to a cultural phenomenon that resulted in a sell-out of the sandwich within weeks.
Tackling a national scourge
Business, Post Reporters, Published on 27/10/2025
» Thailand plans to rev up efforts to crack down on rampant online scams, which are a menace not only to Thailand but also the global economy. Efforts include improving existing regulations and cooperating with other countries to suppress scams.
NBTC clamps down on overseas text messages
Business, Komsan Tortermvasana, Published on 21/10/2025
» The National Broadcasting and Telecommunications Commission (NBTC) has tightened measures regarding text messages sent from other countries in its efforts to curb fraud.
McKinsey analysis homes in on 13 frontier tech trends
Business, Suchit Leesa-nguansuk, Published on 22/08/2025
» Agentic artificial intelligent (AI), application-specific semiconductors, and robotic and bioengineering innovations are emerging as the key technological forces transforming the business landscape in 2025, according to the latest report released by McKinsey & Company.
Agency highlights promising innovations
Business, SUCHIT LEESA-NGUANSUK, Published on 14/08/2025
» Turquoise hydrogen, eco-friendly rice, and humanoids are among the leading innovations to watch out for this year, according to the National Science and Technology Development Agency (NSTDA).
Thai organisations on the right digital track
Business, Published on 09/08/2025
» Thai organisations are increasingly integrating digital into their core operations, according to the Deloitte Thailand Digital Transformation Survey 2025.
NBTC seeks AIS, True plans to end 2G, 3G
Business, Komsan Tortermvasana, Published on 29/07/2025
» The National Broadcasting and Telecommunications Commission (NBTC) board has assigned Advanced Info Service (AIS) and True Corporation to submit clear plans to wind up their 2G and 3G mobile phone systems as part of the regulator's bid to terminate both systems by the third quarter of 2026.
WebD rolled out to block illegal URLs
Business, Komsan Tortermvasana, Published on 11/07/2025
» The Digital Economy and Society (DES) Ministry has launched artificial intelligence (AI) platform WebD to block illegal websites, saying it can boost its blocking capacity to greater than 70%.
AI key to revamping disaster management
Business, Suchit Leesa-nguansuk, Published on 09/07/2025
» Dual-use infrastructure, artificial intelligence (AI)-powered risk analysis, and community empowerment are the key components needed to drive disaster resilience in an era of mounting climate uncertainty.
AI reforms sought in bid to become regional hub
Business, Suchit Leesa-nguansuk, Published on 26/06/2025
» Thailand wants to accelerate improvements to its artificial intelligence (AI) regulations, create an AI software testing centre, strengthen its AI training and develop more deep-tech startups, all as part of a drive to become a regional AI hub.