Showing 1 - 10 of 41
The rise of the content creation economy
Business, Published on 13/11/2025
» In 2019, the popular American fried chicken chain Popeyes created a frenzy for its chicken sandwich through a viral marketing campaign. It was driven by a combination of strategic social media engagement, as well as user-generated content (UGC), leading to a cultural phenomenon that resulted in a sell-out of the sandwich within weeks.
NSTDA reveals crucial future technologies
Business, Suchit Leesa-nguansuk, Published on 24/07/2024
» Artificial muscles, engineered microbes and security robotics are among the top 10 technological advances to watch out for this year, as they will make an impact over the next 5-10 years, according to the National Science Technology and Development Agency (NSTDA).
Hotel price hikes ruled out amid poor tourist spending
Business, Molpasorn Shoowong, Published on 18/07/2024
» Miracle Group, an operator of airport lounges and hotels, has observed tightened spending power among domestic tourists, prompting the company to rely on sales volume instead of raising prices.
Rebranding transforms Centra by Centara into Centara Life
Business, Published on 22/12/2023
» Thailand's leading hotel operator Centara Hotels & Resorts (CHR) has rebranded Centra by Centara as Centara Life, aiming to create a fresh new brand identity and a commitment to delivering flexible and seamless stays that are accessible to everyone.
Sappe sets aside B1bn for new warehouse, production line
Business, Pitsinee Jitpleecheep, Published on 31/05/2023
» Sappe Plc, the manufacturer of drinks under the Sappe brand, is to build a new automated warehouse, establish a production line and implement a cost reduction scheme to cope with the new government's pledge to raise the daily minimum wage.
Priorities revealed in latest Terra survey
Business, Kanana Katharangsiporn, Published on 09/12/2022
» A smart security system, after-sales service and a good neighborhood are the top three requirements consumers consider when buying a residential unit, according to property research and consultancy Terra Media and Consulting.
Bitter pill for True, DTAC
Business, Komsan Tortermvasana, Published on 22/10/2022
» Despite providing tacit approval for the merger of True Corporation and Total Access Communication (DTAC), the National Broadcasting and Telecommunications Commission (NBTC) has prescribed harsh remedial measures that could mean lower margins for the new firm, according to people associated with the regulator.
iPhone 14 launch date confirmed
Business, Bloomberg, Published on 26/08/2022
» Apple Inc announced plans on Wednesday to hold a launch event on Sept 7, when the tech giant is expected to unveil the iPhone 14 line-up and its next slate of smartwatches, confirming a date that was reported by Bloomberg News last week.
What is the current cannabis situation?
Business, Janine Phakdeetham, Published on 17/08/2022
» It has been over two months since Thailand legalised the cultivation and sale of cannabis for medical purposes.
Bumrungrad rests easy with sleep clinic
Business, Published on 11/07/2022
» Bumrungrad International Hospital has announced the opening of its Comprehensive Sleep Clinic to address sleep-related conditions.