Showing 1 - 6 of 6
Pundit applauds 'Janey' strategies
Business, Kuakul Mornkum, Published on 18/10/2025
» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.
Live streaming sales change the game
Suchit Leesa-nguansuk, Published on 16/10/2025
» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China.
Influencers and online sellers in Thai taxman’s sights
Wichit Chantanusornsiri, Published on 16/10/2025
» The Revenue Department has reiterated that all individuals who earn income — regardless of the source, including from online sales or influencer activities — are required to file and pay income tax.
Janey's lucrative livestream a 'marketing masterclass'
Post Reporters, Published on 16/10/2025
» Thammasat University has hailed singer Ratchanok "Janey" Suwannaket's record-breaking livestream commerce success as a marketing masterclass in using fun and collaboration to drive Thailand's highest-ever sales.
EEC water shortage risk plan to be studied
News, Post Reporters, Published on 07/12/2019
» A water resource development and management investment scheme for the Eastern Economic Corridor (EEC) will be submitted to the national water committee for consideration later this month.
Asics eyes Thailand for 20% sales boost
Business, Pitsinee Jitpleecheep, Published on 03/09/2018
» Asics Thailand, the distributor and marketer of Asics sports shoes, is scheduled to open the Asics flagship store at Iconsiam in November to boost sales growth by 20% this year.