Showing 1 - 10 of 48
SEA Games poised to boost equipment sales, Thai brands
Business, Kuakul Mornkum, Published on 09/12/2025
» The Thailand Sporting Trade Association expects the 2025 Southeast Asian (SEA) Games to help boost sales of sports equipment and serve as a platform for Thai sports brands to increase visibility among regional audiences.
The rise of the content creation economy
Business, Published on 13/11/2025
» In 2019, the popular American fried chicken chain Popeyes created a frenzy for its chicken sandwich through a viral marketing campaign. It was driven by a combination of strategic social media engagement, as well as user-generated content (UGC), leading to a cultural phenomenon that resulted in a sell-out of the sandwich within weeks.
Calls for 24-hour Sadao checkpoint
Business, Molpasorn Shoowong, Published on 02/10/2025
» The number of arrivals and revenue from the Malaysian tourism market can increase by 20-30% if bribery at the border is resolved and the new government extends the operating hours of border checkpoints, according to Hat Yai tourism operators.
Trading the China rebound
Business, Kean Tan, Published on 02/11/2024
» On Aug 20, a relatively unknown Chinese gaming studio, Game Science, released what was widely touted as China's first domestically designed "AAA" game (a designation reserved for big-budget titles with long development periods), Black Myth: Wukong.
Flights of fancy at Cathay Pacific
Business, Vijay Verghese, Published on 30/07/2024
» As Hong Kong struggles back onto the tourism charts, several misdirected official pronouncements have placed immense pressure on the national carrier Cathay Pacific to launch new routes to China and the Middle East. None of this has anything to do with profitability -- the airline announced an attributable profit of HK$9.7 million for 2023, a pittance in the scheme of things.
Property rules could mimic Singapore
Business, Kanana Katharangsiporn, Published on 03/07/2024
» The government should ensure Thais can afford homes and should limit the areas for extending foreign ownership of condos to specific zones, even within a single province, to avoid opposition, says a property research firm.
Changes coming to airports
Business, Narumon Kasemsuk, Published on 19/02/2024
» Traffic congestion outside the departure halls of Suvarnabhumi airport, where clusters of cars and taxis vie for parking spaces to drop off passengers, has become the norm for travellers starting their outgoing journeys from the biggest airport in the country.
Exploring the effort to axe duty-free stores
Business, Wichit Chantanusornsiri, Published on 21/12/2023
» Thailand is a well-known tropical destination with cheaper prices for accommodation, meals, transport and activities than in most Western countries.
Tourist trap
Business, Molpasorn Shoowong, Published on 27/11/2023
» The pandemic has made every country realise their economies cannot thrive with closed borders.
Kacha Brothers rejigs strategy
Business, Pitsinee Jitpleecheep, Published on 25/11/2023
» Nearly two decades after establishing its own food and dessert brands, Kacha Brothers Co, the operator of Kyo Roll En dessert cafe under the Kewkacha family, the owners of Safari World, has redefined its strategy for sustained long-term growth.