Showing 1 - 10 of 54
Cabinet okays raising foreign staff quota
Business, Wichit Chantanusornsiri, Published on 18/12/2024
» The cabinet has approved in principle increasing the number of foreign workers at businesses to deal with the shortage.
Understanding Thai online media usage
Business, Published on 01/08/2024
» Looking at the landscape of media and entertainment in Thailand, changes continue to unfold with new platforms that offer a wide array of sources for connecting, news, entertainment and information. All of them are competing for audience attention and advertising dollars.
The sea changes that are upending advertising
Business, Marc Brodherson, Published on 02/03/2024
» Advertising is an amazing industry. It's worth about a trillion dollars globally, growth exceeds GDP, and it is either the primary business model or one of the fastest-growing ones for at least five of the top 10 companies by global market capitalisation.
Media spending on course for 4% gain this year
Business, Suchit Leesa-nguansuk, Published on 24/01/2024
» Media spending is expected to grow by 4% this year, similar to 2023, propelled by online, TV and out-of-home media as political stability and government economic stimulus drive demand.
Spending stimulus may have limited effect
Business, Wichit Chantanusornsiri and Nareerat Wiriyapong, Published on 05/01/2024
» Thailand has recorded a gradual economic recovery from the pandemic, with real GDP growth rising from 1.5% in 2021 to 2.6% in 2022.
ASPS outlines winners in Easy E-Receipt scheme
Business, Nuntawun Polkuamdee, Published on 11/12/2023
» Stocks in the tourism, packaging, consumer goods and banking sectors are expected to benefit from the government's "Easy E-Receipt" programme that was approved last week by the cabinet in an effort to stimulate domestic spending, according to Asia Plus Securities (ASPS).
Medical, beauty sectors picked to surge
Business, Phusadee Arunmas, Published on 21/12/2022
» The medical services and beauty sectors have the brightest prospects for 2023, driven by social media and an ageing society focused more on health and tourism, according to a recent survey by the University of the Thai Chamber of Commerce (UTCC).
Keeping the faith
Business, Pitsinee Jitpleecheep, Published on 22/08/2022
» With geopolitical and economic woes continuing to multiply around the world, Thai people are increasingly worried about the greater uncertainty and insecurity that they face in their lives.
Race for Bangkok governor to attract B200m in advertising
Business, Suchit Leesa-nguansuk, Published on 27/04/2022
» Media spending for the upcoming Bangkok governor election is expected to reach 200 million baht, with advertisements shifting to digital and social media, says Media Intelligence (MI), a media planning and creative agency.
Inflation worries take steam out of shares
Business, Nuntawun Polkuamdee and Pornkamon Teerapiboonkun, Published on 12/02/2022
» Recap: Global stocks extended declines on Friday as hotter-than-expected consumer prices raised fears the US Federal Reserve will lift interest rates faster to fight inflation.