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BUSINESS

Report: Thai hotel rates increased 3% in 2025

Business, Narumon Kasemsuk, Published on 12/02/2026

» The average daily rate for hotels in Thailand surged by 3% last year to 4,984 baht and they recorded a longer average length of stay, with Booking.com, Agoda, and direct hotel bookings generating the most revenue, according to SiteMinder.

BUSINESS

IHG to add nearly 40 hotels to Thai portfolio in 3-5 years

Business, Molpasorn Shoowong, Published on 21/01/2026

» Thailand still has an undersupply of hotel rooms, according to international chain IHG Hotels & Resorts, which aims to add nearly 40 hotels here in 3-5 years, adding the next government should address the strong currency.

BUSINESS

Tourism still a stalled engine

Business, Molpasorn Shoowong, Published on 29/12/2025

» In 2025, the Thai tourism industry faced its first contraction since the pandemic, with several setbacks consistently hampering tourist confidence.

BUSINESS

Safety first for Chinese

Business, Kuakul Mornkum, Published on 24/12/2025

» Thai tourism started 2025 with a scandal as Chinese actor Wang Xing was abducted and taken to a scam centre in Myanmar, then an earthquake shook Bangkok, natural disasters persisted throughout the year, and a border skirmish between Thailand and Cambodia remains ongoing.

SUSTAINABILITY

Phuket tourism ramps up sustainability drive

Business, Molpasorn Shoowong, Published on 24/11/2025

» The pandemic served as a catalyst for tourism operators to re-evaluate their sustainability strategies and implement new initiatives aimed at preserving natural resources and attractions, many of which showed signs of recovery due to periods of reduced tourist activity.

BUSINESS

Forward bookings dip amid border row

Business, Molpasorn Shoowong, Published on 07/08/2025

» Foreign forward bookings for Thailand have started to feel the pinch due to the Thai-Cambodian border tensions, according to the Tourism Authority of Thailand (TAT), while Chanthaburi tourism operators reported cancellations from foreign tourists for the remainder of the year.

BUSINESS

Association upbeat on growth outlook for amusement parks

Business, Molpasorn Shoowong, Published on 11/07/2025

» Despite global economic uncertainties, the amusement park industry expects continued robust growth over the next few years, according to the International Association of Amusement Parks and Attractions (IAAPA).

PROPERTY

Ascott targets Thailand as travel market transforms

Business, Kanana Katharangsiporn, Published on 07/07/2025

» The Ascott Ltd, a Singapore-based serviced residence and hotel operator, is focusing on Thailand as shifting travel patterns and evolving guest expectations reshape the hospitality landscape.

BUSINESS

Onyx preps launch of REIT worth B6.5bn

Business, Molpasorn Shoowong, Published on 11/06/2025

» Onyx Hospitality Group is planning to launch its real estate investment trust (REIT), combining four properties worth 6.5 billion baht within this year, and aims to double its value to 15 billion baht within five years.

PROPERTY

New hotel law raises safety concerns

Business, Narumon Kasemsuk, Published on 02/06/2025

» The Thai Hotels Association (THA) has raised the alarm for property owners over a new draft law for hotels, warning it could infringe on the rights of residents and compromise tourist safety, which is already a blemish for Thailand.