Showing 1 - 10 of 146
Sena puts focus on affordable housing
Molpasorn Shoowong, Published on 29/01/2026
» SET-listed Sena Development plans to launch eight new projects this year worth 10.7 billion baht, six of which are in the affordable segment priced 1-2.5 million baht per unit, as the company wants to be the leader for affordable houses for new buyers via its rent-to-own strategy.
Homebuyers now prioritising wellness
Business, Kanana Katharangsiporn, Published on 06/01/2026
» Wellness and well-being will take precedence over luxury and image in homebuying decisions this year, reflecting a shift in consumer priorities towards healthier living environments, long-term comfort and quality of life rather than status-driven features.
Universities drive condo demand in Bangkok in 2025
Kanana Katharangsiporn, Published on 29/12/2025
» University areas comprised the top three locations in Bangkok with the highest condo absorption rates in 2025, driven by demand from students and investment buyers.
Pressured property developers look to adapt
Kanana Katharangsiporn, Published on 29/12/2025
» The residential property market closed 2025 under heavy pressure from weak purchasing power, tight mortgage lending and external shocks, prompting developers to recalibrate strategies for 2026 around affordability, risk management and liquidity preservation.
Rental market thrives despite demand for home ownership
Business, Kanana Katharangsiporn, Published on 11/12/2025
» Most Thais continue to value owning high-value assets such as homes, widely regarded as symbols of stability, success and social standing, while the rental market is expanding rapidly as more consumers seek flexibility and avoid long-term debt obligations, according to the SCB Economic Intelligence Center (EIC).
Bangkok homebuyers move on from earthquake shock
Business, Kanana Katharangsiporn, Published on 10/12/2025
» Greater Bangkok homebuyers have largely moved past the panic sparkedby the Myanmar earthquake in late March, but brand reputation remains a decisive factor in their purchasing decisions.
Luxury demand strong in western Bangkok
Business, Kanana Katharangsiporn, Published on 04/12/2025
» Western Bangkok is regaining momentum with new housing launches in two key price segments, 55-120 million baht and 9-12 million baht, led by major developers Sansiri and Supalai, despite an overall slowdown in the single detached housing market.
Phuket high-end markets see solid growth
Business, Kanana Katharangsiporn, Published on 27/11/2025
» Phuket's high-end villa and condo markets remain robust, supported by steady demand from foreign buyers, particularly long-stay travellers and remote workers, despite a slowdown in tourism.
Interest evergreen for prime real estate
Business, Kanana Katharangsiporn, Published on 06/11/2025
» Despite a 41% plunge in the total value of land transactions nationwide -- the lowest in 15 years and occurring during an economic slowdown -- land prices in Bangkok's central business district (CBD) continued to climb, with Sukhumvit recording the sharpest increase at 10%.
Pruksa expands into apartment-for-rent sector
Kanana Katharangsiporn, Published on 05/11/2025
» SET-listed housing developer Pruksa Holding has diversified into the apartment-for-rent business to secure recurring income amid a sluggish residential market, targeting a rental yield of 6-8%.