Showing 1 - 10 of 706
Restaurants face a rough 2026
Business, Kuakul Mornkum, Published on 07/02/2026
» The restaurant industry continues to face several challenges this year, as tourism has not fully recovered, labour shortages persist and costs remain high.
Raise a glass to new alcohol laws
Business, Kuakul Mornkum, Published on 07/02/2026
» The Alcoholic Beverage Control Act of 2025, which took effect last November, has sparked confusion among stakeholders in the alcoholic beverage industry, including retailers and consumers. The Explainer intends to address some of the concerns.
Instant commerce reshaping Thai retail
Business, SUCHIT LEESA-NGUANSUK, Published on 02/02/2026
» The rapid emergence of instant commerce in Thailand, a retail evolution defined by delivery within a few hours, will become the new battlefield for on-demand players and e-commerce platforms, say brands.
Agency to set rules for social commerce
Business, Komsan Tortermvasana, Published on 28/01/2026
» The Electronic Transactions Development Agency (ETDA) is expected to implement two new measures this year as part of its role in regulating digital platform services.
TikTok Election Center aims to combat misinformation
Business, Komsan Tortermvasana, Published on 16/01/2026
» TikTok, the global short-form video platform, has launched its 2026 Thailand Election Center to protect platform integrity, elevate authoritative information and combat harmful misinformation.
Static outlook for digital TV channels
Business, Komsan Tortermvasana, Published on 27/12/2025
» The National Broadcasting and Telecommunications Commission (NBTC) is exploring options to help 15 digital TV channels survive after their licences expire in 2029.
World Cup set to provide major economic boost
Business, Narumon Kasemsuk, Published on 24/12/2025
» Among the world's largest events, the Fifa World Cup attracts a massive global audience, extending far beyond the 48 countries competing for the trophy.
Line Man Wongnai postpones SET listing
Business, Suchit Leesa-nguansuk, Published on 11/12/2025
» Line Man Wongnai is to postpone its plan to list shares on the Stock Exchange of Thailand (SET) this year due to unfavourable market conditions.
Line pivots to new role in digital economy
Business, Suchit Leesa-nguansuk, Published on 01/12/2025
» Line Thailand is charting a bold new course by launching mini programs and agentic artificial intelligence (AI) assistants, aiming to reshape the country's digital economy under its new chief executive.
The rise of the content creation economy
Business, Published on 13/11/2025
» In 2019, the popular American fried chicken chain Popeyes created a frenzy for its chicken sandwich through a viral marketing campaign. It was driven by a combination of strategic social media engagement, as well as user-generated content (UGC), leading to a cultural phenomenon that resulted in a sell-out of the sandwich within weeks.