Showing 1 - 10 of 30
War room touted amid Vietnam rivalry
Business, Molpasorn Shoowong, Published on 20/01/2026
» Thai hotel operators warn that competition with Vietnam will become fiercer this year, as more European and Russian tourists are expected to flock to the neighbouring country.
Hopeful outlook for debt relief plan
Business, Post Reporters, Published on 10/11/2025
» Thailand is grappling with a debt challenge that spans the public, business and household sectors -- a structural vulnerability that weighs on the country's economic growth and financial stability.
Digital ad outlay projected to exceed B30bn this year
Business, Kuakul Mornkum, Published on 31/10/2024
» Digital ad spending is forecast to surpass 30 billion baht this year as Thais embrace the digital lifestyle.
Line Man Wongnai unveils marketing push
Business, Suchit Leesa-nguansuk, Published on 04/10/2024
» Online food delivery platform Line Man Wongnai is spending 300 million baht on its largest marketing campaign in three years in a push to expand its user base, aiming to become the market leader in terms of revenue.
Srettha's departure to dent ad spending
Business, Suchit Leesa-nguansuk, Published on 15/08/2024
» Thailand's media spending is expected to contract this year, following the Constitutional Court's removal of Prime Minister Srettha Thavisin from office on Wednesday.
Digital ad spending on the increase
Business, Suchit Leesa-nguansuk, Published on 24/04/2024
» Intense competition between local and niche brands against larger players on e-commerce and the rise of affiliate marketing are driving ad spending on digital channels, says Media Intelligence Group.
Media spending on course for 4% gain this year
Business, Suchit Leesa-nguansuk, Published on 24/01/2024
» Media spending is expected to grow by 4% this year, similar to 2023, propelled by online, TV and out-of-home media as political stability and government economic stimulus drive demand.
Ad spending in 2023 to grow by only 2.5%
Business, Suchit Leesa-nguansuk, Published on 30/08/2023
» Media spending in 2023 is expected to grow by only 2.5%, lower than the previous forecast of 5% growth, as advertisers tighten their budgets amid lower consumer purchasing power, according to leading creative agency Media Intelligence.
Explainer: The lowdown on the Zipmex situation
Business, Janine Phakdeetham, Published on 27/07/2022
» Analysts have commented on the implications on investor confidence and markets following Thailand's major digital asset exchange platform Zipmex's announcement of a memorandum of understanding (MoU) with interested parties.
Crypto ad ban shakes up operators
Business, Nuntawun Polkuamdee, Published on 16/02/2022
» Digital exchange operators say they agree with some of the Securities and Exchange Commission's (SEC) proposals to tighten regulations on cryptocurrency advertising, but will need further clarification as criteria for some issues are confusing.