Showing 1 - 4 of 4
Building brand power via sport and culture
Business, Nareerat Wiriyapong, Published on 19/02/2026
» Watching a Liverpool–Newcastle match at Anfield would be a thrill for most football fanatics, even if they are fans of neither team. The away team scored the first goal before the Reds stormed back with four goals, clinching their first victory in a month.
Call to let foreigners buy more insurance
Business, Nareerat Wiriyapong, Published on 12/02/2026
» Allowing foreigners to buy insurance policies in Thailand with foreign currencies, particularly yuan, would lift the domestic insurance industry, which is pressured by low interest rates and a sluggish economy, says the Thai unit of French insurer AXA.
Winning combination
Business, Nareerat Wiriyapong, Published on 10/03/2025
» The way multinational companies look at developing a presence in particular markets can differ. At AXA, the second-largest European insurer in terms of revenue, it opts to partner with local banks in Southeast Asia to ensure success in a region it deems full of untapped potential.
Axa to focus on Asia for long-term growth
Business, Nareerat Wiriyapong, Published on 11/10/2022
» Southeast Asia, Greater China and Japan will remain the three pillars of Axa Group as it grows its business in the coming years, the Paris-based insurer says, noting that the Thai insurance industry is poised for an upward growth trend from 2022 onwards.