Showing 1 - 6 of 6
TAP, partner tap into yuzu craze with festive beer
Business, Pitsinee Jitpleecheep, Published on 23/11/2023
» Thai Asia Pacific Brewery Group (TAP), the marketer of Dutch beer brand Heineken in Thailand, is capitalising on the popularity of products featuring yuzu fruit flavours by collaborating with BSJ Production Co, the operator of Yuzu House by Honey Moni stores and a leading importer of yuzu-based products from Japan, to develop a non-lager beer to cash in on the festive season.
Heineken sets out sustainable strategy
Business, Pitsinee Jitpleecheep, Published on 30/03/2023
» Dutch beer brand Heineken is committed to pursuing sustainable brewing and clean energy as part of its business priorities over the long term.
TAP Group launches 'Heineken Silver'
Business, Pitsinee Jitpleecheep, Published on 03/08/2022
» Boosted by an improvement in domestic beer consumption in the first half, Thai Asia Pacific Brewery Group (TAP), the marketer of Dutch beer brand Heineken, has rolled out a new beer product for the first time since Heineken entered the Thai market 27 years ago.
Heineken banks on tournament drive
Business, Pitsinee Jitpleecheep, Published on 10/06/2021
» Heineken, the Dutch beer brand, remains committed to keeping its brand alive although the demand of the overall beer market is expected to decrease at a double-digit rate for the second consecutive year.
Heineken marketer has frothy outlook in 2020
Business, Pitsinee Jitpleecheep, Published on 26/11/2019
» The beer market is expected to fizz this year, boosted by optimism after sluggish sales the last four years.
Heineken and Bavaria debut non-alcoholic beers
Business, Pitsinee Jitpleecheep, Published on 07/03/2019
» Two Dutch beer brands -- Heineken and Bavaria -- are actively promoting non-alcoholic malt beverages to secure growth amid the declining beer market in Thailand as consumers become more health-conscious.