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The sweet smell of success
Business, Post Reporters, Published on 25/04/2022
» Though Thailand faces gloomy economic prospects with a surge in inflation, higher energy prices and persistent Covid outbreaks, a performance by Thai rapper Danupha "Milli" Khanatheerakul at the Coachella Festival in California that was capped by her eating khao nieo mamuang (mango sticky rice) on stage went viral on social media, reigniting buzz over the influence of soft power.
Will Coachella bear fruit for mango farms?
Business, Janine Phakdeetham, Published on 20/04/2022
» The #mangostickyrice trend and a wave of photos showing people devouring the dessert across social media has boosted sales of the yellow tropical fruit served with warm sticky rice. Thai mango growers welcome this trend for two reasons: mangoes are now in season and farmers have struggled to earn a profit since the pandemic began in 2020.
Rapper seen as crucial for mango exports
Business, Phusadee Arunmas, Published on 19/04/2022
» The Commerce Ministry looks set to capitalise on the popularity of Danupha "Milli" Khanatheerakul to boost shipments of Thai fruit and food.