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THAILAND

Chompoo-Araya & Abigail Shine as COWAY Ambassadors 

Published on 21/01/2025

» COWAY, South Korea's No.1 water purifier and air purifier brand, kicked off 2025 with the launch of its latest water purifier, DAZZIE under the slogan, Minimum Size, Maximum Style at the "COWAY Celebrates Subscription Leadership" event at Siam Paragon. The company unveiled its newest brand ambassadors — superstar Araya A. Hargate (Chompoo) and her daughter Abigail — whose vibrant appeal resonates with audiences nationwide across all age groups. The company also revealed its business success from the previous year and announced its 2025 business targets, aiming for up to 20% customer growth from last year, addressing the diverse health needs of modern consumers. This strategic move positions COWAY as Thailand's leading Lifestyle Wellness Subscription Brand, maintaining market leadership through innovative water and air solutions, dedicated customer care, and accessible nationwide service at affordable prices.