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BUSINESS

TAT wary on gauging China rebound

Business, Narumon Kasemsuk, Published on 28/02/2026

» Despite early signs of a rebound in Chinese arrivals during the first two months, the Tourism Authority of Thailand (TAT) is downplaying expectations for a strong recovery, preferring to wait until May to assess whether demand has stabilised.

BUSINESS

Thailand targets global AI hub status

Business, Suchit Leesa-nguansuk, Published on 28/02/2026

» Thailand is uniquely positioned to become a global artificial intelligence (AI) and digital infrastructure hub as it has already attracted a potential 5 gigawatts of data centre capacity, representing hundreds of billions of baht in infrastructure investment, by leveraging its geopolitical neutrality amid rising international tensions, says the Digital Council of Thailand (DCT).

BUSINESS

Asian shares poised for best February on record

Business, Nuntawun PolkuamdeeNareerat Wiriyapong, Published on 28/02/2026

» RECAP: Asian shares were mixed yesterday as concerns ‌about technology company valuations and geopolitical hotspots weighed on sentiment. But the MSCI Asia Pacific Index has gained 7.1% this month, making it the best February performance on record.

BUSINESS

CPF confident for 2026 after profit surge

Business, No byline, Published on 28/02/2026

» Charoen Pokphand Foods (CPF) reported a net profit of 25.2 billion baht for 2025, a 29% year-on-year increase, primarily attributed to stronger gross profit margins.

BUSINESS

CP AXTRA spearheads retail technology

Business, Kuakul Mornkum, Published on 27/02/2026

» Amid rapidly changing customer behaviour, retail and wholesale businesses face new challenges. Shoppers are more sophisticated, embracing omni-channel retail as they shift buying habits, requiring operators to rethink their operational strategies.

BUSINESS

Prices of new Samsung Galaxy to rise by up to 20% in Thailand

Business, Suchit Leesa-nguansuk, Published on 27/02/2026

» Rising memory component costs have pushed up launch prices for Samsung's latest flagship lineup, with several models in the new Galaxy S26 series debuting up to 20% higher than their Galaxy S25 predecessors in Thailand.

BUSINESS

Centara expands into budget hotels

Business, Molpasorn Shoowong, Published on 27/02/2026

» Centara Hotels & Resorts is targeting revenue growth of 15% this year, banking on a recovery in Thai tourism and diversified markets. The company will begin investing in the first phase of six budget hotels from 2026 to 2028 at petrol stations in partnership with PTT Oil and Retail Business (OR).

BUSINESS

Two banks cut lending interest rates

Business, Somruedi Banchongduang, Published on 27/02/2026

» In response to the Bank of Thailand's policy rate cut on Wednesday, Bangkok Bank (BBL) and the Bank for Agriculture and Agricultural Cooperatives (BAAC) yesterday announced a reduction to their lending interest rates of 0.1 percentage points per year.

BUSINESS

BoT slashes rate in surprise move to support economy

Business, Somruedi Banchongduang and Nareerat Wiriyapong, Published on 26/02/2026

» The Bank of Thailand believes the cycle of policy rate cuts has ended, with Wednesday's reduction deemed sufficient to support the Thai economy.

BUSINESS

Lazada rides trade-up trend in Thai market

Business, Suchit Leesa-nguansuk, Published on 26/02/2026

» Lazada Thailand is shifting its strategy to "confidence commerce", prioritising trust and reliability over price or delivery speed.