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GENERAL

Poll shows need for upskilling

Business, Suchit Leesa-nguansuk, Published on 28/05/2024

» Most state agencies have experienced cyber-attacks, reflecting an urgent need to build a workforce equipped with digital skills to deal with such incidents, according to a joint survey on digital IT readiness and cybersecurity in 2023 conducted by the National Statistical Office and the National Cyber Security Agency (NCSA).

GENERAL

IBM touts future accessibility of AI at companies

Business, Suchit Leesa-nguansuk, Published on 27/05/2024

» IBM, a global technology firm, foresees a future in which small language models will make artificial intelligence (AI) more accessible to organisations.

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GENERAL

Providing a link to China for local firms

Business, Suchit Leesa-nguansuk, Published on 25/05/2024

» Digital marketer DigiLink Thailand, helmed by chief executive Phanavika Limpabandhu, has ambitions to become a partner of Thai entrepreneurs seeking to tap the vast Chinese market.

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GENERAL

Startups seek to gain from digital wallet

Business, Suchit Leesa-nguansuk, Published on 21/05/2024

» Startup communities have called on the Finance Ministry to let them take part in the government's digital wallet scheme.

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GENERAL

Asia-Pacific marketers' hike in ad spend bests other regions

Business, Suchit Leesa-nguansuk, Published on 18/05/2024

» Despite global economic challenges, Asia-Pacific marketers plan to increase product promotion, mainly on social media, while reducing their brand-building budget, according to the 2024 Nielsen Global Annual Marketer Survey.

GENERAL

TikTok eyes live commerce expansion

Business, Suchit Leesa-nguansuk, Published on 17/05/2024

» TikTok Shop wants to promote Thai soft power through its live commerce events.

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GENERAL

Retailers promote AI-enabled PCs in the second half

Business, Suchit Leesa-nguansuk, Published on 11/05/2024

» Leading IT retail chains are capitalising on artificial intelligence (AI)-embedded PCs to increase sales growth in the second half of 2024.

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GENERAL

Pact to help Thai entrepreneurs tap prospects in China

Business, Suchit Leesa-nguansuk, Published on 10/05/2024

» The National Innovation Agency (NIA) has joined hands with the Thai-Chinese Culture and Economy Association to support innovation-based Thai enterprises tapping the Chinese market.

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GENERAL

Making sense of Microsoft's local outlays

Business, Suchit Leesa-nguansuk, Published on 09/05/2024

» Microsoft's announcement last week of its first investment in a data centre region in Thailand is expected to enhance the country's digital ecosystem and could fuel competition in the data centre sector.

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GENERAL

Garmin targets double-digit growth

Business, Suchit Leesa-nguansuk, Published on 08/05/2024

» Garmin, the leading GPS smartwatch manufacturer, has allocated a hefty marketing budget to shift the target market from athletes to wellness enthusiasts, aiming to achieve double-digit growth in Thailand.