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Healthy business
Asia focus, Erich Parpart, Published on 09/10/2017
» Providing incentives for people to live longer and healthier lives is not only a timely response to the growing interest in wellness, but also makes good business sense for a life insurer, say executives of AIA, where the Vitality programme is now a cornerstone of its business.
Covering Asia
Asia focus, Erich Parpart, Published on 09/10/2017
» Many Asians who have never owned a private insurance policy or received benefits have negative attitudes toward health and life insurance. Many lower-income consumers see it as something they cannot afford, while others are deterred by stories of fraud. More superstitious types see buying insurance as increasing the risk of something bad happening to them.