Showing 111 - 120 of 1,637
3% hike in marketing spending forecast next year
Business, Suchit Leesa-nguansuk, Published on 18/11/2023
» The Marketing Association of Thailand (MAT) forecasts marketing spending next year will increase by only 3% because of the negative outlook for the global economy.
Chinese firms in sprint to cultivate generative AI
Business, Suchit Leesa-nguansuk, Published on 20/11/2023
» China's technology giants are racing to develop generative artificial intelligence (AI) to compete with US companies, launching their own large language models (LLM) to support a wide array of uses, ranging from weather forecasts and financial analysis to 3D e-commerce.
Pioneer Kotler lifts the lid on Marketing 6.0
Business, Suchit Leesa-nguansuk, Published on 17/11/2023
» Embracing advanced technologies to gain deeper insights into customers and their behaviour, immersive marketing, and a focus on customer value will represent the keys to marketing success in the future, according to globally and locally renowned marketing gurus.
Grab planning to offer loans to merchants
Business, Suchit Leesa-nguansuk, Published on 16/11/2023
» Grab Thailand plans to extend loans worth up to 1 million baht to its merchants to capitalise on digital lending opportunities, aiming for profitability for a second consecutive year in 2023.
Tech gurus hail AI transformation era
Business, Suchit Leesa-nguansuk, Published on 15/11/2023
» Generative artificial intelligence (AI), cybersecurity, advanced cloud services, technologies that empower sustainability, and the future workforce are all expected to accelerate Thailand's digital transformation next year.
Srettha touts strategic pact with Google, targets Microsoft
Business, Suchit Leesa-nguansuk, Published on 16/11/2023
» US technology giants are expected to invest more in Thailand to support the growth of the artificial intelligence (AI) economy, while minimising the risk of geopolitical supply chain impact.
Demand for labour rises almost 11%
Business, Suchit Leesa-nguansuk, Published on 13/11/2023
» Labour demand increased 10.8% year-on-year during the first nine months of this year, with the travel sector registering the highest growth in job recruitment as the segment rebounds following the pandemic, says online recruitment firm JobThai.
Thais devoted to mobile
Business, Suchit Leesa-nguansuk, Published on 11/11/2023
» Thais continue to embrace mobile devices to manage the cost of living and increase revenue, while some are optimistic about generative artificial intelligence (AI), according to a Telenor Asia study.
Meta touts ability to monetise content
Business, Suchit Leesa-nguansuk, Published on 10/11/2023
» Meta, the parent company of Facebook and Instagram, is building a content creator economy and unlocking creative commerce opportunities in Thailand.
Report reveals extent of cybersecurity threat
Business, Suchit Leesa-nguansuk, Published on 10/11/2023
» Over half the Thai organisations polled in a survey reported more than 10 cybersecurity incidents in the past year as well as multi-million dollar losses, according to US-based connectivity cloud company Cloudflare Inc.