Showing 1 - 10 of 196
Thailand at the forefront of social commerce trend
Business, Suchit Leesa-nguansuk, Published on 13/11/2025
» Thailand continues to be a global leader in social commerce, with platforms such as TikTok, Facebook and Instagram heavily utilised for live-selling, product discovery, and driving e-commerce transactions.
Online food delivery apps compete over stimulus discounts
Business, Suchit Leesa-nguansuk, Published on 21/10/2025
» Thailand's online food delivery war is expected to be reignited as Grab has launched new promotional campaigns and offered to cut its gross profit (GP) fee to 7–9% for merchants in response to the "Khon La Khrueng Plus" co-payment scheme.
Savvy execs riff on CEO branding strategies
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» In the digital era, a number of well-known chief executives are breaking free from the conference room to capitalise on social media, seeking to brand themselves, talk to customers and build fan communities to strengthen their businesses.
Live streaming sales change the game
Suchit Leesa-nguansuk, Published on 16/10/2025
» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China.
Young Thais ‘dump brands to save costs’
Suchit Leesa-nguansuk, Published on 07/10/2025
» Gen Z Thais love to spend, yet tight budgets have pushed more than 70% to switch to cheaper brands for food, drinks and general items, according to research by the marketing agency VML Thailand.
Influencers set to creatively coexist with AI
Business, Suchit Leesa-nguansuk, Published on 07/10/2025
» Artificial intelligence (AI) creators are expected to make decisions using other AI agents, while human influencers will still survive by creatively coexisting with AI, says influencer agency Tellscore.
Mad Unicorn out to win Thai brands a global presence
Business, Suchit Leesa-nguansuk, Published on 25/09/2025
» Komsan Lee, founder of Flash Group, Thailand's first unicorn company, has set his sights on bringing Thai brands to the global stage through his new business Mad Unicorn.
AI accounting for just 1% of all job losses around the world
Business, Suchit Leesa-nguansuk, Published on 09/09/2025
» Artificial intelligence (AI) accounts for just 1% of job losses worldwide at present, with minimal overall impact expected by 2028, according to global tech research firm Gartner Inc.
Seminar: AI poised at a defining moment
Business, Suchit Leesa-nguansuk, Published on 03/09/2025
» Artificial intelligence (AI) stands at several defining crossroads, including the shift to agentic AI, and people will be the ones deciding on the path of this transformative technology, according to AI seminar KBTG Techtopia 2025.
OpenAI unveils GPT-5, its most advanced AI model yet
Business, Suchit Leesa-nguansuk, Published on 08/08/2025
» OpenAI has launched GPT-5, its latest and most powerful artificial intelligence model, marking a major milestone in the company’s pursuit of Artificial General Intelligence (AGI). The model is now available to all ChatGPT users, including those on the free tier, and through its API for developers and businesses.