Showing 1 - 10 of 72
Thailand taps into silver workforce
Business, Kuakul Mornkum, Published on 10/11/2025
» Thailand has become an "aged society", where more than 20% of its population is 60 or older. With a shrinking birth rate and a growing elderly population, the country faces challenges in terms of labour and social issues.
Exporting steamy soft power
Business, Kuakul Mornkum, Published on 10/11/2025
» Thailand has established itself as a leading exporter of boys' love (BL) and girls' love (GL) content, which is expanding to reach new audiences across the globe, including Asia, Latin America and Africa.
PepsiCo aligns with the times
Business, Kuakul Mornkum, Published on 27/10/2025
» Driving sustainable growth means more than increasing sales -- it's about improving lives throughout the product journey and offering customers better choices, guided by a clear vision.
Government urged to listen to creative sector
Business, Kuakul Mornkum, Published on 22/10/2025
» As the direction of Thailand's creative industry -- better known as soft power -- remains uncertain, an industry source suggests the government listen to professionals from within the industry.
Pundit applauds 'Janey' strategies
Business, Kuakul Mornkum, Published on 18/10/2025
» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.
New co-payment stimulus to help struggling eateries
Business, Kuakul Mornkum, Published on 14/10/2025
» The government's 44-billion-baht "Khon La Khrueng Plus" co-payment scheme comes just in time to lift the restaurant sector amid the country's economic slowdown, says the Restaurant Association.
Sniffing a herbal winner
Business, Kuakul Mornkum, Published on 15/09/2025
» With a comprehensive marketing strategy that reaches every segment and a commitment to ongoing product development, the aroma of Hongthai has become pervasive.
Central Park mall launch ups rivalry
Business, Kuakul Mornkum, Published on 05/09/2025
» The rejuvenation of a stretch of Rama IV Road continues with the opening of Central Park, Central Pattana Plc's (CPN) 43rd department store, at the intersection of Silom and Rama IV roads.
New shabu-shabu brand enters Thai market
Business, Kuakul Mornkum, Published on 27/08/2025
» The shabu-shabu restaurant market in Thailand is heating up as Suki Teenoi launches its new Teenoi Gold brand amid concerns that competition between large players will hit smaller eateries.
Thai sauce maker frets over trade barriers
Business, Kuakul Mornkum, Published on 21/08/2025
» Despite the 19% US tariff on Thai goods, the sauce manufacturer Kosol-Ampa Co Ltd is concerned about potential trade uncertainties, including barriers imposed on Brics member countries.