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BUSINESS

Bureau seeks B175m to revive Mice sector in South

Business, Molpasorn Shoowong, Published on 05/12/2025

» The Thailand Convention and Exhibition Bureau (TCEB) has asked the cabinet to allocate 175 million baht to revive the Mice (meetings, incentives, conventions and exhibitions) sector in flood-affected southern Thailand.

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BUSINESS

Saudi tops list of 7 priority markets

Business, Molpasorn Shoowong, Published on 26/11/2025

» The Tourism and Sports Ministry is stepping up efforts to grow seven priority markets, particularly Saudi Arabia, which is showing strong growth, ahead of a planned meeting with Saudi tourism officials in the coming months.

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BUSINESS

Flooding forces Malaysians to cancel trips to Thailand

Business, Molpasorn Shoowong, Published on 25/11/2025

» Inbound trips from Malaysia to southern Thailand are expected to be completely cancelled this week due to severe flash floods, particularly in Hat Yai, according to the Tourism Authority of Thailand (TAT).

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SUSTAINABILITY

Phuket tourism ramps up sustainability drive

Business, Molpasorn Shoowong, Published on 24/11/2025

» The pandemic served as a catalyst for tourism operators to re-evaluate their sustainability strategies and implement new initiatives aimed at preserving natural resources and attractions, many of which showed signs of recovery due to periods of reduced tourist activity.

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BUSINESS

Operators seek to build trust among travellers

Business, Molpasorn Shoowong, Published on 17/11/2025

» Tourism operators have launched the "Trusted Thailand" mark in an effort to restore confidence among travellers, while urging the government to prepare marketing campaigns ahead of Chinese New Year 2026 and address recurring issues such as the Thai-Cambodian border conflict.

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THAILAND

Pop star Lisa appointed ‘Amazing Thailand Ambassador’

Molpasorn Shoowong, Published on 15/10/2025

» The Tourism Authority of Thailand (TAT) announced on Wednesday that pop singer Lalisa “Lisa” Manobal has agreed to serve as “Amazing Thailand Ambassador” for the next 12 months.

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BUSINESS

Roadshow aims to bolster Taiwanese arrivals in 2025

Business, Molpasorn Shoowong, Published on 26/09/2025

» The Association of Thai Travel Agents (Atta) held a travel roadshow in Taiwan on Thursday, aiming to increase Taiwanese arrivals to 1 million this year.

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BUSINESS

Regaining a lucrative tourism market

Business, Molpasorn Shoowong, Published on 06/09/2025

» According to China Trading Desk, Chinese outbound tourists are estimated to reach 155 million this year, a full resumption compared with pre-pandemic levels.

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BUSINESS

Tourism subsidy starts to make an impression

Molpasorn Shoowong, Published on 30/08/2025

» The 750-million-baht subsidy programme for chartered flights, commercial flights, and incentive groups has started to generate positive momentum, as some agents are set to begin their operations for China’s Golden Week holiday period in October.

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BUSINESS

Trip.com says AI, adaptability key to industry's success

Business, Molpasorn Shoowong, Published on 28/08/2025

» Embracing artificial intelligence (AI) and adapting quickly to consumer demand is key to thriving in the evolving travel industry, says online travel agent Trip.com.