Showing 1 - 10 of 247
Phuket arrivals prove to be resilient
Business, Narumon Kasemsuk, Published on 12/11/2025
» A mix of Asian and European markets has helped Phuket outpace the rest of the country in terms of tourism recovery, with arrivals during the first 10 months up year-on-year, while hotels have maintained room rates and occupancy during the current high season.
Former tourism boss touts measures for 2026 comeback
Business, Narumon Kasemsuk, Published on 22/10/2025
» Despite a tourism downturn this year, Thailand should not lose its grip on promoting the markets next year, as the government should quickly fix perceptions concerning the lack of safety by revamping its image to resemble a trusted destination and by partnering with airlines to maintain seats and affordable airfares, in order to increase revenue by 8% to 1.63 trillion baht as targeted.
TAT targets luxury and wellness tourism
Business, Narumon Kasemsuk, Published on 17/10/2025
» Thai tourism authorities will no longer promote cheap tour packages to compete with neighbouring countries, instead focusing on high-potential segments such as health and wellness, luxury travel and sustainable tourism, according to the Tourism Authority of Thailand.
New tourism minister eyes domestic spending
Narumon Kasemsuk, Published on 26/09/2025
» Thailand’s new tourism and sports minister wants to see the sector return to its healthy pre-pandemic level next year, prioritising budget usage to subsidise local consumption rather than giving handouts to foreign tourists.
Trade exhibition outlook to hinge on economic progress
Business, Narumon Kasemsuk, Published on 22/08/2025
» Trade exhibitions in Thailand this year are expected to grow at the same slow pace as the country's GDP, while the large US tariff rate for transshipment of Chinese products has begun to impact manufacturers in that nation, who are refraining from hosting trade events in Southeast Asia.
Strengthening baht adds to woes of ailing travel sector
Business, Narumon Kasemsuk, Published on 14/08/2025
» The strengthening baht is beginning to weigh on the fragile tourism sector, which is plagued by recurring security issues, leaving tourists feeling their visits aren't worth the cost.
Strengthening baht adds to Thai tourism sector woes
Narumon Kasemsuk, Published on 13/08/2025
» The strengthening baht is beginning to weigh on Thailand’s fragile tourism sector, already plagued by recurring security issues, leaving travellers feeling their visits aren’t worth the cost.
China ousts Japan in outbound market
Business, Narumon Kasemsuk, Published on 13/08/2025
» Forward bookings by outbound tourists for the upcoming high season remain strongly supported by Chinese tour packages, attributed to lower costs of 30-50% compared with trips to Japan, which recorded a decline for the first time in June.
Wooing Vietnamese visitors gets trickier
Business, Narumon Kasemsuk, Published on 07/08/2025
» While tourism in Vietnam is booming, Thailand is facing challenges in attracting Vietnamese tourists as Vietnam's carriers have relocated aircraft from their fleets to serve the domestic tourism industry, according to the Tourism Authority of Thailand (TAT).
Tourism revival goes into reverse
Business, Narumon Kasemsuk, Published on 21/07/2025
» Over the past three years, Thai tourism has been struggling to regain the peak it once reached prior to the pandemic, while neighbouring countries Malaysia and Vietnam have already surpassed their performance in 2019, recording 37 million and 17 million tourist arrivals, respectively.