Showing 1 - 10 of 77
Too soon to predict China tourism rebound
Business, Narumon Kasemsuk, Published on 28/02/2026
» Despite early signs of a rebound in Chinese arrivals during the first two months, the Tourism Authority of Thailand (TAT) is downplaying expectations for a strong recovery, preferring to wait until May to assess whether demand has stabilised.
Thai AirAsia to revamp flights to Seoul from May
Business, Narumon Kasemsuk, Published on 24/02/2026
» Thai AirAsia will replace Thai AirAsia X in operating direct flights to Seoul from May 1, and aims to increase its domestic market share to 45% from 40% this year, despite intense competition from other low‑cost carriers that are aggressively expanding their fleets.
Report: Thai hotel rates increased 3% in 2025
Business, Narumon Kasemsuk, Published on 12/02/2026
» The average daily rate for hotels in Thailand surged by 3% last year to 4,984 baht and they recorded a longer average length of stay, with Booking.com, Agoda, and direct hotel bookings generating the most revenue, according to SiteMinder.
Chiang Mai tourism in flux
Business, Narumon Kasemsuk, Published on 09/02/2026
» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.
China targeting over 1.5m Thai visitors in 2026
Business, Narumon Kasemsuk, Published on 29/01/2026
» China aims to attract at least 1.5 million Thai visitors this year, up from more than 1 million in 2025, while the Tourism Authority of Thailand (TAT) expects to generate 35.4 billion baht from 1.25 million foreign tourists during the 10-day Chinese New Year holiday next month.
Northeastern arrivals dip amid crackdown
Business, Narumon Kasemsuk, Published on 20/01/2026
» Tourist arrivals through four immigration checkpoints along Thailand's northeastern border fell by half in January, as authorities continue to strictly curb visa runs, while overall arrivals to the country are expected to decline by 18%.
China remains highest-spending arrivals market
Business, Narumon Kasemsuk, Published on 16/12/2025
» Despite the Chinese market contributing only 14% of tourism arrivals, their spending remained the highest and helped distribute income more widely, while the tourism sector is urged to adapt to challenges expected to persist into next year.
China remains highest-spending arrivals market
Narumon Kasemsuk, Published on 15/12/2025
» Despite the Chinese market contributing only 14% of tourism arrivals, their spending remained the highest and helped distribute income more widely, while the tourism sector is urged to adapt to challenges expected to persist into next year.
Domestic airfares continue to decrease
Business, Narumon Kasemsuk, Published on 04/12/2025
» Despite a dispute over expensive airfares to flood-stricken Hat Yai, average domestic ticket prices this year continued to decline, as low-cost carriers fled from underperforming Chinese routes to add domestic flights and avoid competition with state-backed Chinese airlines.
Nok Air to expand after red flag lifted
Business, Narumon Kasemsuk, Published on 02/12/2025
» Nok Air expects to fix the red flag issued by the Civil Aviation Authority of Thailand (CAAT) within this year, expanding international flights and adding frequencies to domestic routes, with a goal to exit the rehabilitation plan by 2028.