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BUSINESS

Traveloka ad boost for social media

Business, Nanat Suchiva, Published on 19/06/2017

» Traveloka (<a href="http://www.traveloka.com" target="_blank">www.traveloka.com</a>), one of Southeast Asia's leading flight and hotel booking platforms, is aiming to strengthen its presence in Thailand through Line and Facebook, a company executive said.

BUSINESS

Rules called for foreign OTT

Business, Nanat Suchiva, Published on 26/05/2017

» A group of local over-the-top (OTT) operators have urged the national broadcasting regulator to establish the same standards for foreign players to create a level playing field in the industry.

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BUSINESS

OTT ground rules seen as necessary

Business, Nanat Suchiva, Published on 08/06/2017

» Popular Facebook fanpage operators have agreed to the regulatory framework for over-the-top (OTT) service, saying it will improve content quality and prevent illegal activity on the digital platform.

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BUSINESS

Ad spending drops as online takes over

Business, Nanat Suchiva, Published on 14/06/2017

» Advertising spending in Thailand will drop 10-15% this year as companies shift their ad budgets to cheaper and more specific online media, according to Media Intelligence Co (MI).

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BUSINESS

Viu set to ride Korean craze via OTT

Business, Nanat Suchiva, Published on 18/05/2017

» PCCW Media, a Hong Kong-based entertainment provider, has entered Thailand's over-the-top (OTT) content market with the launch of Viu, a platform for airing South Korean series.

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BUSINESS

BEC-Tero sees good times ahead

Business, Nanat Suchiva, Published on 14/04/2017

» BEC-Tero Entertainment Plc believes its show, radio and music business will get back on track this year.

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BUSINESS

Korea King ad panned

Business, Nanat Suchiva, Published on 13/05/2017

» SET-listed MCOT Plc, the state-owned broadcaster, is investigating an issue related to a cooking pan made by Korea King, whose TV commercials air mainly on the MCOT HD channel.

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BUSINESS

Central adopts Line to hasten 4.0 drive

Business, Nanat Suchiva, Published on 07/03/2017

» Central Department Store Co, a retail unit of Central Group, has launched an official Line account to strengthen its e-commerce channel and help achieve Central 4.0 within five years.

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BUSINESS

Ad spending takes 4.2% hit in first two months

Business, Nanat Suchiva, Published on 15/03/2017

» Ad spending on all media outlets in the first two months of the year fell nearly 4.2% to 16.1 billion baht as the economy improved at a slower than expected pace.

BUSINESS

KKday's Thailand roll-out aims to boost Asia growth

Business, Nanat Suchiva, Published on 15/03/2017

» KKday, Asia's leading travel e-commerce platform, yesterday made its official service debut in Thailand, with the aim of strengthening its stake in the Asian region.