Showing 1-10 of 113 results
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Brave new world
Life, Sasiwimon Boonruang, Published on 02/05/2018
» While virtual reality has been known to gamers for more than a decade, efforts have been made to apply the technology to a wider variety of sectors. This also includes a group of Thai inventors who created VR applications illustrating advantages that go beyond gaming.
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From humble beginnings to app pioneer
Business, Sasiwimon Boonruang, Published on 17/11/2018
» Jin-woo Lee, an employee of South Korean search giant Naver Corp, the parent company of Line, was the first person to bring Line messaging to Thailand seven years ago, before the 3G network was even launched in the country. He had come a long way.
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MCOT keen on shift to digital platform
Business, Sasiwimon Boonruang, Published on 30/11/2018
» MCOT Plc is shifting from its TV and radio business to the digital platform, with a focus on target audience groups and partners to cope with lower ad spending on traditional media.
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Finding a niche
Life, Sasiwimon Boonruang, Published on 14/06/2017
» Being an online influencer is mightier than the sword these days. With a certain number of social media followers and the ability to assert opinions, theoretically anyone can become one. But it is not easy to sustain power if the influencer cannot maintain focus.
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Accessibility is the key for redesigned VOD app
Life, Sasiwimon Boonruang, Published on 19/10/2016
» Having studied the pattern among Thai audiences for more than a year, the video-on-demand service HOOQ has introduced a new mobile app.
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E-commerce made easy on 11street
Business, Sasiwimon Boonruang, Published on 01/07/2017
» South Korea-based 11street has spread its wings to capitalise on huge e-commerce opportunities in Thailand, where the penetration rate is a mere 1% of the retail industry.
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They've got game
Life, Sasiwimon Boonruang, Published on 05/08/2015
» Game Casters are online celebrities who inhabit unique pockets of YouTube — "pockets" may not sound large enough when the most popular of them has 38 million followers. To "cast game", as the activity is known, is for these people to play through a video game (say, Minecraft) accompanied by humorous, irreverent and sometimes swear-ridden commentary, and their whole subjective experiences are recorded and broadcast on YouTube channels for their fans to watch.
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Fair game
Life, Sasiwimon Boonruang, Published on 08/06/2016
» Online payment services are a growing platform in the age of digital commerce. AirPay is a new online payment platform that allows users to pay for goods and services in local shops at more than 60,000 counters around the country.
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'Money, people and connections'
Life, Sasiwimon Boonruang, Published on 11/01/2017
» Start-ups in Thailand usually work this way -- first they come with their ideas, then they pitch it to the venture capitalists for money with an objective to solve a pain point for users. But this business model is different from what MFEC, a leading local system integrator, has been implementing.
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On-demand delivery
Life, Sasiwimon Boonruang, Published on 25/01/2017
» Ordering food online was once limited to pizza or fried chicken. But now diners can enjoy a larger variety of cuisines thanks to food delivery mobile applications like FoodPanda, Line Man and UberEats.
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