Showing 1-10 of 14 results
-
Glum outlook for ad industry
Business, Saengwit Kewaleewongsatorn, Published on 26/03/2015
» The advertising industry may see flat growth in the first half of this year due to lower budget injections by advertisers and the pressure of the economic slowdown on consumers' purchasing power.
-
Shorter TV ad plans seen with fluctuating ratings
Business, Saengwit Kewaleewongsatorn, Published on 04/02/2015
» TV channels are facing a high fluctuation in ratings and viewership, which will lead advertisers to run shorter ad schedules this year.
-
Stability, spending to spur advertising growth in 2015
Business, Saengwit Kewaleewongsatorn, Published on 17/12/2014
» The advertising industry is expected to grow 4-7% next year, driven by political stability and resumed confidence in consumer spending, says giant media agency Mindshare Thailand.
-
Ad firms pin hopes on government stimulus
Business, Saengwit Kewaleewongsatorn, Published on 17/10/2014
» The Thai advertising industry is still weak and will not recover until next year when the government carries out its economic measures and invests in infrastructure megaprojects, says media company Group M.
-
Media prospects brightening
Business, Saengwit Kewaleewongsatorn, Published on 19/08/2014
» Listed media companies hope to see a better second half after experiencing sharp profit declines or even losses in the first half due to the economic slowdown and higher costs from digital TV licences.
-
TrueVisions brushes off challenges
Business, Saengwit Kewaleewongsatorn, Published on 25/07/2014
» Thailand’s largest pay TV operator, TrueVisions, will continue to beef up its content and add more high-definition (HD) channels despite facing big challenges from the pay TV operators CTH and GMM Grammy, which announced a merger this week.
-
TrueVisions wins footie broadcast rights
News, Saengwit Kewaleewongsatorn, Published on 10/06/2014
» RS Plc, the holder of the broadcasting rights for the 2014 Fifa World Cup, has agreed to sub-license rights to pay-TV operator TrueVisions to broadcast all 64 tournament matches.
-
NBTC names date for TV auctions
Business, Saengwit Kewaleewongsatorn, Published on 17/12/2013
» Winners of digital-TV licences will be known on Boxing Day, according to regulators.
-
Siam Sport pumped for digital TV venture
Business, Saengwit Kewaleewongsatorn, Published on 18/10/2013
» Siam Sport Syndicate Plc, the country's sports media giant, is shifting its business interest from print to new media with an aim to double its revenue to 4 billion baht within five years.
-
Interbrand: Think globally
Business, Saengwit Kewaleewongsatorn, Published on 07/10/2013
» Interbrand, a New York-based branding consultancy, suggests the Thai government encourage small and medium-sized enterprises (SMEs) to build their brands to prepare for the Asean Economic Community in late 2015.
Your recent history
-
Recently searched
-
Recently viewed links